1. The Impact of the COVID-19 Pandemic and the Future Direction of Book Publishing Industry in Malaysia.
- Author
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Abdullah, Fadli and Mustafa, Siti Ezaleila
- Subjects
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COVID-19 pandemic , *PUBLISHING , *BOOK industry , *BOOK sales & prices , *INTERNET sales - Abstract
The COVID-19 pandemic has caused uncertainties about the book publishing business with publishers experiencing decline in book sales. Although sales via online platforms and the distribution of educational digital content accelerated substantially, it was still unable to obscure the negative impact experienced by publishers. As a result, they faced challenges to sustain and survive, and that led to the question of where the industry was heading in the future. Overall, this study explores its condition in Malaysia. The idea is to gain insight into how far the COVID-19 pandemic has impacted local publishers and what their views are on the future direction of the industry. In doing so, interviews with key personnel of local publishers in trade and school-oriented publishing sectors were conducted. Based on the findings, the COVID-19 pandemic has affected negatively on their business. The trend of online bookselling, however, has shown significant growth, and the majority of publishers concentrated on enhancing online channels through their own e-commerce websites or other e-commerce platforms. For schoolbook publishers, efforts have been made to increase the supply of digital materials for the purpose of teaching and learning at home. Apart from that, some interviewees also highlighted being more cautious in their publication planning. About their views on where the industry is heading in the future, some realized that it would be rather challenging for the industry to grow exponentially but remain optimistic. However, in order for them to survive, some observed that it is necessary for them to change by considering expanding toward other business opportunities as a content provider rather than solely as a publisher who depends on books publishing. [ABSTRACT FROM AUTHOR]
- Published
- 2024
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