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The article focuses on the opportunity missed by optometrists who does not prescribe anti-reflective (AR) coating for their patients. Doctor Alan Goldstone shared that he does not recommend AR coating instead he prescribes it as more patients follow his prescription. AR-coated contact lenses were unpopular back in the days as it takes several days to fulfill an order but with smaller high-tech coating systems, more are able to offer the service.

The article presents suggestions for optometrists on how to have an accurate measurement in making a lens. It suggests to take monocular measurements with a device such as a corneal reflex pupillometer, since this instrument enables the dispenser to measure both the binocular and monocular pupillary distances at the same time. In connection, it states that a simple and accurate technique for obtaining fitting heights involves use of a demonstration lens or transparent tape.

Evaluates the lab equipment Dispensing Table Imager (DTI) from Eyeweb Inc. which uses digital imaging technology to help optometrists and their patients choose ophthalmic lenses or colored contact lenses. Four modes of DTI; Use of measurement mode to measure the pupillary distance and fitting height of the frame on the face; Claims of Eyeweb company on the accuracy of PD measurements; Additional features of DTI.