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The evolving media ecosystem underscores the pressing need for media literacy within the population. Numerous academic research initiatives typically focus on competencies such as mobile device management and the identification of fake news on social networks, among others. This paper seeks to uncover how academic research tackles advertising literacy, a facet of media literacy that promotes the development of critical consumers. Advertising literacy is increasingly recognised as a crucial competency in today's world, given the ubiquity of advertising messages and their potential to influence purchasing decisions, worldviews, and cultural perceptions. A systematic review was conducted, drawing on both quantitative and qualitative methodologies, of articles on the topic published in Social Science academic journals indexed in Scopus. Significant findings suggest that advertising literacy has been a subject of analysis for over three decades, and that journals publishing on this topic, along with the affiliations of authors, are predominantly based in Europe and the United States. Additionally, it was observed that applied research, especially surveys and experiments, has superseded theoretical research in the analysis of this subject. The studies practical implications, alongside their theoretical contributions, are noteworthy. The conclusion drawn suggests that advertising literacy is a research area with substantial growth potential, warranting the attention of the educational and media industries. [ABSTRACT FROM AUTHOR]

Elderly people spend long hours in front of TV without any kind of planning. Thus, it is necessary to study TV consumption and offer guidelines to help them to watch TV from a critical point of view. This paper shows the results obtained immediately after a study carried out with people over 65 years who visit the centres for elderly people in Huelva in their free time. This paper shows with quantitative information the vision that elderly people from Huelva have about TV, and finally it proposes different progress actions that can reduce the time they spend in front of it. [ABSTRACT FROM AUTHOR]

The process of publishing scientific papers should be based on universal principles of professional conduct: credibility, truth and authenticity. In academia, the inclusion of policies on ethical standards in journal instructions to authors could prevent misconduct and fraud in scientific publication. Due to the lack of attention to research ethics in the Social Sciences, in particular in Spain and Latin America, this research aims to analyze the scientific misconduct policy of the Spanish and Latin American journals in the JCR-Social Sciences Edition (2014). To achieve our goal, 104 selected journal instructions to authors were examined in relation to the following ethical principles: (1) the rights of people involved in the research; (2) the welfare of animals used in research; (3) conflicts of interest; and (4) publication issues. Our results suggest that publication issues such as unpublished research and the ban on simultaneous submission are the most frequently cited ethical issues. In spite of the efforts made by policy-making bodies to establish misconduct guidelines, very few journals adhere to ICMJE and COPE recommendations. Given the ethical heterogeneity evinced by our study, and by previous studies, it seems that the development of a uniform code of ethics in the field of Social Sciences may be required. [ABSTRACT FROM AUTHOR]

This paper presents the results obtained from a sample of adolescents from the Basque Country (Spain) regarding the relationship between their personal values and the values perceived in their favourite television programmes. The theoretical framework used for conceptualizing and assessing such values was the Schwartz model; and the instrument used for the study was an own scale developed by the authors (Val-TV 0.1), which was statistically validated using a multidimensional analysis. In accordance with our hypotheses, which are based on previous studies, we can affirm that, in general, the subjects tend to perceive the same values in television programmes that they themselves show. [ABSTRACT FROM AUTHOR]

This paper emphasizes the influence of TV programmes for children on their ethical values, taking some programmes of the Spanish television (TVE) as examples. Their contents usually fit values praised by the society and human rights. On the other hand, other programmes aimed at a different audience (such as series or advertisements) but also watched by children, don't respect those principles and they even contradict them. [ABSTRACT FROM AUTHOR]

This paper provides an analysis of 37 short audio-visual stories told in sketches (like a storyboard). These works were drawn by teenagers of two high-schools of Federal District, Brazil, within the framework of a project of investigation-action supported by the University of Brasilia. The aim of this analysis is to show the adjustment of the strategy of drawing sketches to the construction of proposals, which arise from the union joining of the creative capacities of the young people together with their position as viewers. It is necessary to mention that the groups of teenagers hadn't attended any courses or audiovisual workshops which become the starting point for the development of a proposal of media literacy in schools. [ABSTRACT FROM AUTHOR]

This paper presents part of an investigation titled «Child and television: contributions to the teacher's work in children's education». It studies the way in which children between three and seven years old have a relationship with television. Starting from the interventions with the kids, new possibilities to teach children how to watch TV are shown. In order to do that, this research is based on the Brazilian teacher Paulo Freire and his concept about reading the world. [ABSTRACT FROM AUTHOR]

This essay approaches the problem of TV consumption regarding children in the present situation. It gives an opinion about the former proposals and offers the only possible solution to this particular issue. This paper makes a distinction between two different groups: children (aged 0-15) and youngsters (aged 15-30). They face different sorts of problem. There is just one solution which could work in both cases: the regulation of contents broadcast at specific times. [ABSTRACT FROM AUTHOR]