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A performance evaluation matrix (PEM) is an evaluation tool for assessing customer satisfaction and the importance of service items across various services. In addition, inferences based on point estimates of sample data can increase the risk of misjudgment due to sampling errors. Thus, this paper creates a decision-making model for a performance evaluation matrix based on upper confidence limits to provide various service operating systems for performance evaluation and decision making. The concept is that through the gap between customer satisfaction and the level of importance of each service item, we are able to identify critical-to-quality (CTQ) service items requiring improvement. Many studies have indicated that customer satisfaction and the importance of service items follow a beta distribution, and based on the two parameters of this distribution, the proposed indices for customer satisfaction and the importance of service items represent standardization. The vertical axis of a PEM represents the importance index; the horizontal axis represents the satisfaction index. Since these two indices have unknown parameters, this paper uses the upper confidence limit of the satisfaction index to find out the CTQ service items and the upper confidence limit of the importance index to determine the order of improvement priority for each service item. This paper then establishes a decision-making model for a PEM based on the above-mentioned decision-making rules. Since all decision-making rules proposed in this paper are established through upper confidence limits, the risk of misjudgment caused by sampling errors can be reduced. Finally, this article uses a practical example to illustrate how to use a PEM to find CTQ service items and determine the order of improvement priority for these service items that need to be improved. [ABSTRACT FROM AUTHOR]

As the Internet of Things (IoT) becomes more and more popular and full-grown, diverse technologies for measurement and collection of business data continually improve as well. Effective data analysis of and applications can be helpful to stores to make smart and quick decisions in a jiffy, so that the percentage of customer satisfaction and in-store shopping can increase to raise the total revenue. Some researchers have suggested that the number of customers who enter a store refers to a Poisson process. Based on previous research, an attribute service performance index was proposed in this paper. This paper reviewed the fuzzy one-tailed testing model of the attribute service performance index and put forward a fuzzy two-tailed testing model of two indices based on the confidence interval to verify whether the improvement had a significant effect. Now that this fuzzy evaluation model is built on the confidence interval of the index, we can diminish the chance of misjudgment caused by sampling error. Its design can incorporate the past data or expert experience. Thus, the evaluation accuracy can be retained in the case of small-sized samples. [ABSTRACT FROM AUTHOR]

Numerous studies have pointed out that the issue of global warming is getting increasingly more serious. Therefore, the concepts of circular economy (CE) and sharing economy have been more and more valued by enterprises and governments. With the gradual popularization and maturity of the Internet of Things (IoT), various smart APP platforms have sprung up rapidly. For example, the fuzzy evaluation model of bank APP performance was proposed in such an environment, aiming to improve the APP service performance by means of evaluating, analyzing, improving, and enhancing customers' satisfaction with their use of APPs, and increasing the number of users of APPs. Since the follow-up of the article did not mention the improved testing model used to verify the improvement effect, this paper then proposed a fuzzy two-tailed testing model with two indices before and after the improvement based on the confidence interval to verify whether the improvement has had a significant effect. This complete bank APP fuzzy performance evaluation, analysis, and improvement model measured the bank APP operation performance using customer time intervals, so the data collection time was short. Not only can it meet enterprises' need for rapid response and grasp the opportunity for improvement to achieve the effect of energy-saving and carbon reduction, but it also can satisfy enterprises' requirement to pursue fast and accurate decision-making. Furthermore, the fuzzy two-tailed test proposed by this paper was based on the confidence interval, which can reduce the risk of misjudgment caused by sampling error. Plenty of studies have indicated that the designs based on confidence intervals can integrate expert experience and past data so that the accuracy of testing can be maintained in the case of small-sized samples. [ABSTRACT FROM AUTHOR]