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The article focuses on the concept of regional research in agricultural economics. The land economist, attempting to discover rational alternative uses of land would find it necessary to include an entirely different regional unit structure than either marketing or farm management. In regional research, the unit is the competitive area having some sort of geographic dimensions; while non-regional research need not have geographic boundaries and may be thought of as test-tube research. Regional research must subordinate analytical dissection to synthesis. In fact, the discovery of the means of balancing the regional economy into the most effective utilization of the available resources in an operating unit should be its primary function. The methods to be used in regional research are more difficult to set forth because of lack of precedent. The methods used thus far in regional research have little to recommend them beyond the methods used in non-regional research. As a usual practice, in a larger area the common feeling seems to be that more statistics are needed.