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This paper analyzes the diffusion of a campaign against global climate change among local governments. The main goal of this research is to understand the way in which the perception of a global environmental threat such as climate change stimulates local collective action. Using original data collected from surveys and interviews, I examine the factors which influence the adoption of the program aiming to reduce emissions of greenhouse gasses by municipalities in the US and Canada. Two main questions are addressed: what accounts for the particular diffusion of the CCP campaign among municipalities, and what explains the relative success or failure of the local governments that are involved in this campaign. More specifically, why the campaign diffuses faster in certain countries and regions then in others, and why are some local governments more successful then others in reaching the campaign's goals. [ABSTRACT FROM AUTHOR]