1. U of Florida Students Prefer Campus Paper to Free Daily.
- Author
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Collins, Steve J. and Armstrong, Cory L.
- Subjects
- *
NEWSPAPER reading , *UNIVERSITIES & colleges , *READERSHIP surveys , *READING interests , *NEWSPAPERS in education - Abstract
The article reports on the study of the reaction of the University of Florida's students on the free edition of "Gainesville Sun" and on their campus newspaper titled "Independent Florida Alligator." The study aims to examine the students' reaction on the campus-centered edition of "Gainesville Sun." It uses a survey data which are given to the online economics students of the University of Florida. It also explores the effects of childhood exposure, race, ethnicity and education on newspaper readership.
- Published
- 2008
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