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This article presents a reflection on social responsibility (RS) associated with the trends that have emerged fromergonomics and human factors in product design and development processes. The article begins with the introduction of the social responsibility concept and its relationship to the process of product design and development, viewed from the perspective of a job done with and for the people. It presents a historical review, a conceptual description and the fundamental principles of collaborative design, user-centered design, customer-centered design, usability, universal design, experience-based design, and cross-cultural design; at the same time; it also establishes a relationship between each trend and the principles of the RS. The article concludes with some challenges arising from ergonomics and human factors, highlighting the need for a reflection by those in charge of product design and development, considering the implications of the work they do regarding their specific context and particular role. [ABSTRACT FROM AUTHOR]