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The present paper discusses the sensationalization of violence by the media as a means to increase audience ratings, citing Brazilian cases, as well as the possible roles of the media in promoting or curtailing violence. The theme of violence permeates the patterning of and the various dimensions of society, with emphasis on the media. The debate surrounding this issue assumes that the means of communication, as producers of meaning, can contribute to transform behaviors and social habits based on an approach that values equality, citizenship, freedom, and the safety of individuals. By restricting the importance and emphasis on violence as a topic, the discourse of the media may contribute towards making cultures more egalitarian in their efforts to reduce violence rates. [ABSTRACT FROM AUTHOR]

With ever-increasing frequency, consumers are seeking information on the foods they eat. Food labels are an important source of this type of information, and the Codex Alimentarius, created by the World Health Organization and the Food and Agriculture Organization of the United Nations, provides a global reference for coordinated food quality and identification standards. The Codex Alimentarius agenda includes nutritional information and "health claims," which are defined as any representation that states, suggests, or implies that a relationship exists between a food or a constituent of that food and health. Although food labeling seems to effectively assist consumers in choosing among processed foods, consumers are not always capable of reading or interpreting nutritional information correctly, so health claims may allow for more precise decision-making for these products. The present paper examines the use of health claims in countries and regions that have already implemented this type of regulation (Brazil, Chile, Canada, United States of America, the European Union, and Japan). [ABSTRACT FROM AUTHOR]

A continuous debate among those involved with the Brazilian cashew agribusiness refers to its international competitiveness. This work had the objective to assess the evolution of competitive performance of this agribusiness, based on the analysis of the Brazilian participation in cashew world exports and also its is participation in the total world exports. Hence, a bibliographic and documentation research was carried out, consisting of papers and diverse documents, and also an analysis of secondary data produced by the Food Agriculture Organization (FAO) and the Brazilian Ministry of Development, Industry and International Trade (MDIC). The analysis showed that the country maintained an outstanding competitive position during the study period, however the market was dominated by few countries. In addition, Brazilis position was not sustained in time, with a high variability of the international market share varying of 15% to 32%, and an comparative advantage of 15 to 31%. [ABSTRACT FROM AUTHOR]

The present research had the purposes of evaluating the modified atmosphre technology on guava shelf life after harvest in different packages under room temperature. Fruits of guava cultivar Paluma were harvested in a commercial orchard, in Caraibas town, Bahia State, Brazil, in physiological mature stage for fresh fruit consumption. It was determined soluble solids contents, total titratable acidity and fruit firmness. It was used a randomized blocks with four replications. The used treatment were T1 - Test, T2 - paper bags, 13 - plastic bags, T4 - plastic bags closed under vacuum, T5 - long life plastic bags, T6 - long life plastic bags closed under vacuum. Higher fruit firmness were observed in T4, T5 and T6. In relation to soluble solids 15 presented higher content. To acidity no difference was observed among treatments. [ABSTRACT FROM AUTHOR]

Mango (Mangijera indica L.) is an important tropical fruit cultivated in Brazil. However, its commercial importance is based on a few Floridian cultivars and 'Tommy Atkins' represents 80% of the total cultivated area. Although this cultivar has some important characteristics, such as acceptable fruit color, long shef-life and fiberless fruit, its susceptibility to mango malformation, high incidence of internal pulp breakdown and poor taste, have induced mango breeders to search for a new cultivar with superior characteristics. Our breeding program, coordinated by Embrapa Cerrados, intends to develop new cultivars with the objective of supporting the three components of the productive chains growers, retailers and consumers. Growers request cultivars easy to manage, with high yield, regular bearing and totally adapted to adverse environment. The retailers want cultivars resistant to postharvest handling, shipping and transport. On the other hand, consumers request high quality mango regarding taste and fiberless fruit. Introduction of elite cultivars from other countries and Brazilian regions, crossing, evaluation and the selection allowed the release of the first four cultivars 'Roxa Embrapa 141', 'Alfa Embrapa 142', 'Beta' and 'Lita' between 1998 and 2002. Some advanced selections have been evaluated and they present excellent characteristic of plant and fruits, which will be presented and discussed in this paper. [ABSTRACT FROM AUTHOR]

These two issues of volume 17, include the following articles: "The Competing Motivation Model in the Functional Domains of Negation" (M. Angelica Furtado da Cunha); "Discursive Resonance and Politeness in Reading and Writing Practices" (Silvana Serrani Infante); "The Acquisition of Relative Clauses in Brazilian Portuguese" (Maria Cecilia Perroni); "Has the Adverbial Entao Already Become Grammaticalized as a Conjunction?" (Erotilde Goreti Pezzatti); "The Two Great of Brazilian Sociolinguistic History (1500-2000)" (Dante E. Lucchesi); "Interview with M.A.K. Halliday, Cardiff, July, 1998" (Geoff Thompson and Heloisa Collins); "Brazilian Portuguese and the Null Subject Parameter" (M. Aparecida C.R. Torres-Morais); "Applied Research in Language: Challenges for the New Millennium" (Carlos Alberto Faraco); "Textlinguistics: Quo Vadis?" (Ingedore Grunfeld Villaca Koch); "Dialectology: Traveled Roads and Routes to Travel" (Suzana Alice Marcelino Cardoso); "Theoretical and Descriptive Issues in Sociolinguistics and in Applied Sociolinguistics and a Project for an Agenda" (Maria Cecilia de Magalhaes Mollica and Claudia Nivia Roncarti); and "Research in Portuguese Phonology" (Maria Helena Mira Mateus). An appendix includes: "52nd SBPC Annual Meeting: Brasilia, July 2000 Meeting: Scientific Journals in the New Century"; "Letters and Linguistics Brazilian Journals" (Luiz Antonio Marcuschi); "Electronic Texts" (Vilson J. Leffa); and "The Preparation of a General Journal" (Leila Barbara, Maria Aparecida Caltabianco, and Sumiko N. Ikeda). (Papers contain references.) (SM)