1. ZARZĄDZANIE RYZYKIEM W PRZEDSIĘBIORSTWIE INNOWACYJNYM: PERSPEKTYWA WSPÓŁDZIELENIA ZASOBÓW. STUDIUM PRZYPADKU FIRMY UBER.
- Author
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Woźniak, Jacek and Szalbot, Anna
- Subjects
SHARING economy ,RISK management in business ,CROSS-cultural differences ,RESEARCH methodology ,BUSINESS enterprises - Abstract
The aim of the study is to present the peculiarity of the risk management process in innovative enterprises, with particular emphasis on risk factors and attributes of the sharing economy – mainly to help innovative companies (using a specific example) to improve their core activities. The research problem was worded as follows: How can the risk management process be shaped in innovative enterprises in the sharing economy conditions, to make it useful in business practice? The paper has used the method of a typical, single case study (Uber company). Thanks to the use of various research methods, it has been possible to construct conclusions and practical recommendations. One of them is the need to develop a coherent risk management process in enterprises operating in the sharing economy circumstances. In addition, it is important to emphasise the „process” word here – risk management cannot be a one-off activity. It is also recommended to use a holistic approach to analyse the overall activities of the company and the different dimensions of risk. It is also worth mentioning the need to adapt the activities of enterprises operating internationally to the cultural differences of countries and regions. [ABSTRACT FROM AUTHOR]
- Published
- 2023
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