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The prerequisites and consequences of reformed relations between the state and society under the influence of the 4th industrial revolution and the requirements of sustainable development are reviewed in this article. The researchers offer to use the perception of governmental actions by society as a criterion to determine the role of the state in the conditions of digitalization. This allows identifying the features of various state aspects (monopolist, assistant and illusion). The authors identify the best tool which has acquired new social value in Ukraine, the dialogue. Having studied the features of public organizations, the authors structured the primary challenges and summarized the results (both positive and negative) of their activities in the context of digitalization. Special attention was paid to the adaptation of state administration to requirements of the 4th industrial revolution.