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Enhancing cultural heritage in mountain regions is a crosscutting topic: environmental protection, social and cultural promotion and economic development have the same relevance and require to find a durable balance among them. Alpine areas bear geographic and permanent disadvantages. These include physical factors, such as morphology, climate, hydro-geologic risk, and human geography weaknesses, such as the low density, which prevents any arising of agglomeration economies, the isolation of local communities and the limited accessibility. Moreover, the opportunities for strengthen the territorial development by cultural heritage are not always consensual. Conflicts between preservation of tangible and intangible cultural values for local communities and the heritage marketing according to consumers’ needs often arise. This paper proposes an integrated approach able to consider the spatial features of each dimension of the problem and to support the definition of future development strategies. In particular, the proposed approach will be tested on a real case related to the system of historical castles located in the Valle d’Aosta Region in the North of Italy.