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This article analyzes the 2012 American Presidential election. It is divided into five sections. The first one is focused on data and numbers of the electoral result. The second reflects upon the nature of the Electoral College. The third section examines in depth the vote of women and minorities, which are the two factors that mostly contributed to Barack Obama's re-election. Then, there is a section that scrutinises the electoral campaign, describing the issues, the candidates' strategy and the media coverage received by Obama and Mitt Romney. The fifth part concerns the two candidates' fundraising and expenses. Finally, we resume the previous analyses and we formulate the hypothesis that a new electoral bloc is currently under formation: the idea is that there a political realignment that is going to favour the Democratic Party. [ABSTRACT FROM AUTHOR]