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121 results on '"brand awareness"'

1. „Ich will, dass Lerros den Platz bekommt, den es verdient".

Author

Sebastian, Wolf

Subjects
BRAND awareness, CONSUMERS, BUSINESS revenue, SOCCER, CHIEF executive officers
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

2. „Wir wollen sichtbarer und lauter werden".

Author

Charlotte, Holzhäuser

Subjects
INFLUENCER marketing, BUSINESS partnerships, BRAND awareness, CONSUMERS, PRICE increases, MINIMUM wage, ADVERTISING agencies, MARKET penetration
Abstract

Copyright of Food-Service is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

3. KI macht den Marken-Sound.

Author

Guido, Schneider

Subjects
BRAND awareness, ARTIFICIAL intelligence, BRAND name products, SOUNDS, BRAND identification
Abstract

Copyright of HORIZONT is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

4. Samsøe Samsøe-Macher im Interview: "Unsere Erwartungen an München sind hoch".

Author

Dörpmund, Tim

Subjects
CITY dwellers, RETAIL store openings, RETAIL stores, BRAND awareness, CONSUMERS, LOCAL mass media, BRAND communities, FOOD chains
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

5. Neue Absatzwege für „Proven Winners“-Gehölze.

Author

Kordes, Claudia

Subjects
BUSINESS partnerships, PLANT nurseries, MARKET share, BRAND awareness, CONSUMPTION (Economics)
Abstract

The article discusses the new distribution partnership between Kientzler and Kordes for "Proven Winners" plants, which aims to provide nurseries with innovative sales opportunities. It mentions that with increasing consumer demand for branded plants, the partnership is positioned to strengthen market share and brand awareness for "Proven Winners." INSET: Neue Eigenschaften erweitern den Verkaufszeitraum und die....

Published
2024

6. Warum Weber & Ott auf den Fachhandel setzt: "Partnerschaftlichkeit ist eine neue KPI geworden".

Author

Probe, Anja

Subjects
BRAND awareness, FASHION, SUSTAINABILITY, MARKET potential, REPUTATION, BANKRUPTCY
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

7. „We need to think about plant-based 2.0": Indy Kaur, CEO and Founder of Plant Futures, on food culture, hurdles in retail and a certain apathy for plant-based in the United Kingdom.

Author

Nadine, Filko

Subjects
LOCAL foods, CHAIN restaurants, FISH as food, MARKETING strategy, BRAND awareness, CONVENIENCE foods
Abstract

Copyright of Fleischwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

8. Studie von WongDoody: So prägen AI Humans künftig die Markenkommunikation.

Author

Birkner, Helena

Subjects
BRAND awareness, BRANDING (Marketing), ARTIFICIAL intelligence, CONSUMERS, HUMAN beings
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

9. Münchner Skimode- und Lifestyle-Marke lässt Kult-Wagen wieder aufleben : Bogner Fire + Ice kooperiert zum 35. Bestehen mit Volkswagen.

Author

Schwarz, Sebastian

Subjects
AUTUMN, BRAND awareness, PRIMARY audience, CLOTHING industry, WINTER
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

10. Von Luxusmode zu Streetwear: Neuer Job für ehemaligen Jacquemus-CEO.

Subjects
BRAND image, BRAND awareness, CONSUMERS, CLOTHING industry, ELECTRONIC commerce
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

11. Strategie der Hype-Marke: Wie macht's Arc'teryx?

Author

Dörpmund, Tim

Subjects
TEAM sports, RETAIL store openings, BRAND awareness, CLOTHING & dress, BRANDING (Marketing)
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

12. Danke von der Stange.

Author

Böttcher, Dirk

Subjects
MARKETING strategy, BRAND awareness, PRICES, MANUFACTURING industries, MARKET segmentation
Abstract

Copyright of brand eins is the property of brand eins Medien AG and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

13. Irischer Mode-Discounter: Primark launcht erste Markenkampagne in den USA.

Author

Diehl-Wobbe, Elsbeth

Subjects
ADVERTISING campaigns, BRAND awareness, FASHION merchandising, RETAIL store openings
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

14. Kommentar zur Geschäftsentwicklung im ersten Halbjahr: Nulllinie.

Author

Freutel, Aziza

Subjects
CONSUMER behavior, COVID-19 pandemic, IMPULSE buying, RANGE of motion of joints, BRAND awareness
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

15. Nicht allein die Marke entscheidet über den Kauf.

Author

Kuntz, Bernhard

Subjects
BUSINESS-to-business transactions, MARKETING effectiveness, ADVERTISING effectiveness, MARKETING strategy, MARKETING, TARGET marketing, DIGITAL media, BRAND awareness, NEW product development, ADVERTISING spending, ENERGY consumption
Abstract

Copyright of Die Mediation is the property of Steinbeis-Stiftung fur Wirtschaftsforderung (StW) and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

16. „Wir lassen Frauen gut aussehen": Zwei Frauen, ein Name, eine glasklare Stilistik: Dickey-Blazer, am liebsten mit Goldknopf, feminine Denims und sexy Heels für Business und Bar, Office und Off-Duty. Das ist Veronica Beard, eine Familien- und Erfolgsgeschichte

Author

Silke, Emig

Subjects
FLAGSHIP stores, BRAND awareness, BRAND name products, PRICES, VALUE (Economics), QUALITY function deployment
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

17. Wenn Marken unter die Haut gehen.

Author

Weymayr, Christian

Subjects
COVID-19 testing, ANTIGEN analysis, COVID-19, DIAGNOSTIC use of polymerase chain reaction, BRAND awareness
Abstract

Copyright of brand eins is the property of brand eins Medien AG and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

18. G-Star CEO und CMO im Doppelinterview: "Denim ist für alle da".

Author

Dörpmund, Tim

Subjects
MERGERS & acquisitions, MARKETING, GOAL (Psychology), RETAIL industry, BRAND awareness, MAKERSPACES, FOOD chains, SUSTAINABILITY
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

19. Outdoor-Marke von Herno ernennt Country Sales-Chef für den hiesigen Markt : Montura baut eigenen Vertrieb in Deutschland auf.

Author

Schwarz, Sebastian

Subjects
CROSS-country skiing, SALES executives, CONSUMERS, BRAND awareness, HIKING
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

20. Premiere mit eigenem Retail in Enschede: So sieht der erste Store von Opus aus.

Author

Dörpmund, Tim

Subjects
BRANDING (Marketing), WATERSHEDS, BRAND awareness, BRAND name products
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

21. Tante Fanny startet Kampagne: Markenbekanntheit sollen mit Aktionen gestärkt werden – Absatz in Deutschland steigt.

Author

Judit, Hillemeyer

Subjects
CONSUMER behavior, BRAND awareness, MARKET leaders, ADVERTISING campaigns, MARKETING research, BREAD quality
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
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22. Vom Ohr in den Kopf: Werbewirkung: Audiowerbung wirkt, und das nicht nur als Abverkaufsturbo. Das belegen aktuelle Cases der Audiovermarkter ARD Media und RMS aus den Branchen Versicherung, Getränke und Lieferdienste. Von David Hein.

Author

David, Hein

Subjects
ADVERTISING effectiveness, BRAND awareness, SERVICE industries, MEDIA literacy, EAR, INSURANCE, RADIO advertising
Abstract

Copyright of HORIZONT is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

23. Ferrero drückt Fulfil in den Markt.

Author

Tanja, Fries

Subjects
BRAND awareness, AWARENESS advertising, EURO, CONFECTIONERY, CALENDAR
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

24. Emmi's investiert verstärkt in Markenbekanntheit: Erfolgreicher Aufbau der Emmi's-Community – Stabiler Umsatz –TK-Range soll erweitert werden.

Author

Heike, Balzer

Subjects
PRICE increases, SKILLED labor, BRAND awareness, PRODUCT positioning, DUMPLINGS, EMOTIONAL labor
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
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25. Audio auf der Überholspur: Werbewirkung: Audiowerbung ist ideal, um Autofahrer zu erreichen, und schafft Aufmerksamkeit. Das zeigen vier aktuelle Audioeffekt-Cases aus dem Bereich Automobility von Audi, Land Rover, Esso und Aral. Von David Hein.

Author

David, Hein

Subjects
BRAND name products, BRAND awareness, BRAND equity, PAYMENT, USED cars, RADIO advertising
Abstract

Copyright of HORIZONT is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

26. Kick für die Marke: Sponsoring: Nach dem Rückzug von VW ist BYD als Mobilitätspartner der UEFA bei der Fußball-EM eingestiegen. Trotz mancher Kritik am werblichen Auftritt: Die Marke hat davon profitiert. Von Roland Karle.

Author

Roland, Karle

Subjects
SOCCER, BRAND awareness, MARKETING research, CHAMPIONSHIPS, ADVERTISING
Abstract

Copyright of HORIZONT is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

27. Mutti baut Geschäft im Ausland weiter aus: Deutsche Tochterfirma übernimmt Distributionsarbeit – Mengenmäßige Marktführerschaft erreicht.

Author

Ralf, Bender

Subjects
TELEVISION advertising, MARKET positioning, PRICE increases, TOMATOES, SHELVING (Furniture), BRAND awareness
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
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28. Hansdampf in allen E-Food-Gassen.

Author

Denise, Klug and Klug, Denise

Subjects
APPLICATION stores, BRAND awareness, CONSUMERS
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
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29. Jahresbilanz: So will Puma wieder durchstarten.

Author

Javorovic, Mara

Subjects
BRAND awareness, ADVERTISING campaigns, EXPORT marketing, BRANDING (Marketing), TURBULENCE
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

30. Entscheidung bei Schuhkonzern: Mediaplus baut Geschäft mit Deichmann aus.

Author

Saal, Marco

Subjects
BRAND awareness, SOCIALIZATION agents, FOOTWEAR, PRIMARY audience, ADVERTISING, RESPONSIBILITY, BRAND name products
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

31. Video-Kampagne: Wie Globetrotter mit "Goodformance" zwei Fliegen mit einer Klappe schlägt.

Author

Ansorge, Katrin

Subjects
ADVERTISING effectiveness, BRAND awareness, AUTUMN, BRAND name products
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

32. Investition in die Sichtbarkeit: Uber wird Partner der Berlin Fashion Week.

Author

Saal (HORIZONT), Marco

Subjects
FASHION Week, SPECIAL weeks, FASHION designers, BRAND awareness, SHUTTLE services, JOURNALISTS
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

33. Biomarkt-Verbund spricht neue Kundengruppen gezielt an: Dennree nimmt jüngere Käufer ins Visier – Neue digitale und konventionelle Werbekampagne zum 50. Geburtstag.

Author

Manfred, Stockburger

Subjects
YOUNG women, BRAND awareness, GENERATION Z, CONSUMERS, SUPERMARKETS
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
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34. Shell auf Poleposition im Branchenranking.

Subjects
SERVICE stations, BRAND loyalty, BRAND awareness, RESEARCH personnel, INTERNET surveys
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

35. Mehr Lautstärke für Blonde No.8.

Author

Silke, Emig

Subjects
PRICES, BRAND image, BRAND awareness, EURO, JACKETS
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

36. Nulllinie: Das erste Halbjahr zeigt, wie stark die Erschütterungen der vergangenen Jahre das Modekaufverhalten verändert haben. Ein Prozess, der andauert und gestaltet werden muss.

Author

Aziza, Freutel

Subjects
CONSUMER behavior, IMPULSE buying, RANGE of motion of joints, BRAND awareness, CONSUMERS
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

37. Mutti.

Author

Martina, Noltemeier

Subjects
MARKETING, BRAND awareness, BUDGET, TOMATOES, NEW product development
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

38. Tamaris von Fuß bis Kopf.

Author

Probe, Anja

Subjects
FASHION marketing, WOMEN'S clothing, BRAND awareness, PRICES, CONSUMERS
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

39. Mintel-Report "Fashion & Sustainability" : Wer achtet beim Modekauf wirklich auf Nachhaltigkeit?

Author

Reinhold, Kirsten

Subjects
DISPLAY of merchandise, SUSTAINABLE fashion, FASHION, OLDER people, MARKETING research companies, BRAND awareness, CONSUMERS, YOUNG women
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

40. Weggang des Marken- und Produktchefs: Thorsten Grönlund verlässt Création Gross.

Author

Bangert, André

Subjects
BRAND awareness, PRODUCT managers, REGRET, ACHIEVEMENT, RESPECT
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

41. Von D2C zu B2B: Warum Fabletics jetzt doch an Wholesale glaubt.

Author

Javorovic, Mara

Subjects
BRAND awareness, BUSINESS expansion, PRICES, MARKETING research, WHOLESALE trade, SPORTSWEAR
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

42. Store des Tages Herbst 2023: WRSTBHVR eröffnet neuen Store in Hamburg.

Author

Urban, Luise

Subjects
CHROME steel, CLOTHING stores, BRAND awareness, CONCRETE floors, FLAGSHIP stores, RETAIL store openings
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

43. Schweizer Sportmarke mit ambitionierten Zielen: On will Umsätze bis 2026 verdoppeln.

Author

Dörpmund, Tim

Subjects
SWISS franc, BUSINESS revenue, GOAL (Psychology), GROSS margins, BRAND awareness, FISCAL year
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

44. Designers to watch: Veronica Beard: "Wir lassen Frauen gut aussehen".

Author

Emig, Silke

Subjects
U.S. dollar, BRAND awareness, PRICES, RETAIL store openings, EVERYDAY life
Abstract

Copyright of TextilWirtschaft Online is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

45. „Luxus als Hochkonzentrat": Apropos wagt den Sprung nach Berlin. Der Luxus Concept-Store eröffnet 2023 seine erste Dependance am Ku'damm.

Author

Gropler, Melanie

Subjects
BRAND awareness, BRANDING (Marketing), BRAND identification, LUXURY goods industry, AFFLUENT consumers
Abstract

Copyright of Textilwirtschaft is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2022

46. Soziologie als »Marke«.

Author

Mai, Manfred

Subjects
BRAND identification, BRAND name products, BRAND awareness, BRAND differentiation, SOCIOLOGISTS
Abstract

Copyright of Soziologie is the property of Campus Verlag GmbH and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2017

47. Saisongeschäft braucht zusätzliches Personal: Metten vermarktet zur Grillzeit wieder Linzenzprodukte der Marke „Bud Spencer".

Author

Judit, Hillemeyer

Subjects
TEMPORARY employment, ORGANIC products, BRAND awareness, NEW product development, DISTRIBUTION planning, FAMILY-owned business enterprises
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
Full Text
View/download PDF

48. Bewusst gemacht: Radiowerbung: Zwei Cases zeigen die Wirkung von Audio-Spots. Von Eva-Maria Schmidt.

Author

Eva-Maria, Schmidt

Subjects
ADVERTISING effectiveness, ADVERTISING campaigns, USED cars, BRAND awareness, AWARENESS advertising, RADIO advertising
Abstract

Copyright of HORIZONT is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

49. Anker werfen im Gemüt der Shopper: Händler können Eigenmarken schärfer profilieren.

Author

Stephan, Rüschen, Carsten, Kortum, and Leo, Demming Carsten

Subjects
FAST moving consumer goods, BRANDING (Marketing), HOUSE brands, PRODUCT management, BRAND awareness, PRODUCT positioning, BRAND identification, INDUSTRIALISTS
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024
Full Text
View/download PDF

50. Curaden weitet Drogeriemarkt-Geschäft aus: Zahnbürsten-Hersteller erzielt hohe Umsatzsteigerungen in Deutschland und Österreich.

Author

Ralf, Bender

Subjects
MUSIC festivals, BRAND awareness, DRUGSTORES, MANUFACTURING industries, TOOTHBRUSHES
Abstract

Copyright of Lebensmittel Zeitung is the property of dfv Mediengruppe and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2024

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