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Both social media marketing and the digital activity of Instagram influencers have transformed the virtual landscape of book promotion. In other words, the growth of the #bookstagram community has given the entire publishing industry the opportunity to interact with potential readers and, by extension, increase product visibility through the social media platform Instagram. With this in mind, the present study aims to deepen the importance of promotion techniques within bookstagram and, moreover, to portray the modern methods implemented as central pillars in 21st century marketing strategies. Therefore, the paper investigates the broad spectrum of online approaches accessible to book influencers in the field of social media marketing through qualitative research, with in-depth interviews as the research method. As promotion can be achieved through a number of valuable techniques, the research focuses on highlighting the bookstagram tour, but also other equally effective strategies in terms of expanding the target audience and maximizing interactions. Moreover, there is the approach of types of posts, the involvement of awards or even touching on divergent topics of the books. Thus, by examining the phenomenon present in social media – influencer marketing and their methods of attracting consumer attention, the paper helps to build on the literature and offers new insights for both publishers and influencers. In particular, the research contributes to the evolving information on influencer marketing and highlights the importance of incorporating social media into marketing strategies to keep the online landscape current and dynamic.

Abstract: The purpose of this paper is to investigate the influence of financial development on international trade in Upper-middle-income countries. The paper focuses on financial stability as a key element of the financial system and investigates whether economic growth is a conduit through which banking sector development and stock market development influence international trade. Thus far, the impact of financial development on international trade has received limited attention. The study adopts the generalized methods of moments (GMM) approach, employing balanced panel data from 13 upper-middle-income countries for a period ranging from 2006–2017. Using the z-score as a proxy for financial stability, evidence suggests that banking sector development has a positive and significant influence on international trade, while stock price volatility as a proxy for financial market stability, was found to have had an insignificant influence on foreign trade. The study recommends that upper-middle-income countries implement policies or adopt monetary policy approaches that enhance financial stability. Further research should be conducted to investigate other channels as possible transmission mechanisms. This paper contributes to the global discourse of whether economic growth is a conduit through which financial development can influence international trade. Overall, the paper suggests that financial development plays a role in stimulating economic activities, but its impact or effect is subject to the choice of financial proxies use which may be unique based on economic circumstances of a given country.

The pandemic caused by the corona virus is the most serious crisis that humanity has ever witnessed in this century. For Romania, this crisis highlighted organizational problems, structural issues related to the government, problems of an aging and underperforming health system, but also a total blockage of social and environmental actions. All of this are reflected in the national economical situation. The paper aims to construct a post-pandemic perspective, where Romania needs to streamline its governmental functioning system, simplifying and digitalizing procedures for strengthening the risk-management sector and securing the foundations for further growth. The two perspectives analysed are: the social one - by highlighting poverty, healthcare, income inequalities and regional disparities and the environmental one by highlighting the priorities of reducing air and water pollution, protecting the forest fund and conserving the Danube Basin. These two prisms are analyzed through the filtering of national recovery plans, by examining government capacities, the resolutions adopted by state officials, the European 2030 Agenda and the global framework of Sustainable Development drawn by the United Nations.

Migration at international level is a global phenomenon. In recent years the world experienced the highest number of people who migrated abroad. For example, in 2020 approximately 3.6% of global population were international migrants. This was the highest proportion of the global population registered in the last thirty years. The paper analyses some general aspects of international migration. There are detailed migration patterns in various regions such as America, Europe, the Asia-Pacific region, and Africa. Based on the data provided can be drawn some policy implications. Countries of destination should apply policies in order to facilitate the integration of migrants and should provide labour market regulations.

In this paper we study the impact of Covid-19 pandemics on the incoming tourism in Romania. Following the typology of crises in general and the specific nature of the Covid crisis, we will see what effects this most recent pandemic had globally and what economic policies were taken to counteract the adverse effects of the pandemic. We will see that the lockdown and mobility restrictions at European level have led to a free fall of the incoming tourism, increasing the share of domestic tourism on the one side, while on the other hand we observe the tendency of people to move to the countryside. There have been observed some trends that favoured nature tourism, but we also witnessed, that OECD recommends continuing with a more sustainable tourism. We witnessed in 2022 a recovery of tourism in the European Union, which seems to invalidate the trends reiterated by OECD. Through a statistical regression we try to forecast the trend of incoming tourism in Romania, which gives us two possible directions of its evolution. Analysing the pessimistic case, we also identify systemic risks at the level of Romanian incoming tourism, that is focusing on a few countries only, so we see diversification as a very urgent matter for Romanian tourism.

The appearance of new notions in economic theories is due to the dynamic and applied nature of the economy regarding the involvement of studies and researches in the solution of pressing problems. The notion of economic resilience appears as a new concept provided by the community of scientists from various continents, a fact that confirms the synergy and rationale of economic thinking on the phenomena that are increasingly being approached at the global level. The author's interest in this phenomenon comes in the context of the joint study initiated by a team of researchers from the National Institute of Economic Research in the Republic of Moldova concerned with the issues of adapting the national economy to current challenges. In this context, we would like to present this study as an analysis of the concepts of the world's scientists, who had in their study objectives the element of economic resilience and on which they expressed their own opinion. This study is of particular importance for the researches initiated by clarifying the diversity and size of the concept and the conclusions of all those cited in this paper as reference points to some formulations and the process of developing the subject in the context of the Republic of Moldova.

The full value of any strategic objective is achieved through effective strategy implementation. However, globally, strategy implementation is arguably the most significant drawback of the strategic management process, with failure rates as high as 90%. This article is aimed at determining the extent to which stakeholder agility contributes to successful strategy implementation in public tertiary education institutions in Zimbabwe, so that, they may contribute meaningfully to the socio-economic development of the nation. The study was motivated by the lack of prior research on the nexus between stakeholder engagement and strategy implementation in public education. Data was analysed from 486 questionnaires that were randomly distributed to the senior management of tertiary education institutions. Correlations, and regression analyses techniques were used to determine the extent to which stakeholder agility predicts strategy implementation. The results indicated that external stakeholder agility positively influences successful strategy implementation, whilst internal stakeholder agility does not. The study provides guidance to tertiary education institutions on enhancing strategy implementation through external stakeholder agility. This paper also provides evidence in the African context on the reduction of the strategy implementation failure through stakeholder agility practices relevant to the public education sector.