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Now that many cable operators have committed to courting Hispanic subscribers, it's not enough to simply create Spanish or bilingual advertising campaigns to attract Latinos, according to industry executives. Operators [...]

The article discusses the ongoing debate surrounding surgical procedures for tongue tie in babies. Tongue tie occurs when the tissue under the tongue restricts its movement, which can impact breastfeeding. While some view tongue tie procedures as beneficial, others see them as barbaric. The World Health Organization recommends exclusive breastfeeding for the first six months of life, which has led to an increase in referrals for tongue tie challenges. However, an Australian study showed that despite the increase in referrals, there was no corresponding increase in the number of procedures performed. The article emphasizes the importance of early assessment and treatment for tongue tie to improve breastfeeding and address potential functional problems. It also provides information on where to seek advice and treatment, as well as the risks associated with tongue tie procedures. [Extracted from the article]

OVERVIEW DirecTV Inc. has spent more than a decade brawling for each new subscriber, and it shows no signs of backing away from the fight. Earlier this month, the direct-broadcast [...]

With a boss like chairman Charlie Ergen, EchoStar Communications Corp.'s top programming executive had better sign low-cost network carriage deals, or he's not likely to keep his job for long. [...]

Cable marketers who've targeted the Hispanic community are missing a big opportunity if they neglect to pitch online services to this growing group, experts said. Although there's less personal computer [...]

PrimeStar Partners L.P.'s pending move to roll up its partnership into a publicly traded company, PrimeStar Inc., isn't the only challenge facing the direct-to-home satellite provider. In its attempt to [...]

By Monica Hogan It's no secret Charlie Ergen likes to gamble. So it was only fitting that the chairman and CEO of EchoStar Communications Corp. chose Las Vegas as the [...]

By Monica Hogan In the 10 years since EchoStar Communications Corp. launched its Dish Network direct-broadcast satellite service, the company has slowly changed its image from upstart to power player, [...]

By Monica Hogan When Dish Network was readying its direct-broadcast satellite service a decade ago, it needed all the help - and programming - it could get to build its [...]

By Monica Hogan Dish Targets Low and High End of Market With Budget Packages, Cutting-Edge Offers Dish Network has built its reputation as a low-cost television provider, promoting low-priced programming [...]

By Monica Hogan EchoStar Communications Corp. CEO Charlie Ergen used his monthly on-air chat with subscribers Monday night to tout the 10-year anniversary of the company's Dish Network direct-broadcast satellite [...]

Like others around the country last week, the satellite industry was caught off guard by the terrorist attacks on New York and Washington. The Satellite Broadcasting and Communications Association canceled [...]

American Movie Classics plans to help cable operators cash in on the Halloween holiday next month with its fifth annual MonsterFest promotion. 'We've put a placeholder in all our distributors' [...]

The cable industry rallied to provide information to parents and teachers who wanted to help children deal with last week's terrorist attacks on New York's World Trade Center and the [...]

Now that CNN/Sports Illustrated has added more live sports programming to its mix, Turner Network Sales is working to help affiliates across the U.S. drive digital-cable penetration. When CNN/SI began [...]

In anticipation of the early 2002 launch of the standalone Playhouse Disney channel, ABC Cable Networks Group is strengthening the preschooler-targeted brand with a 10-week mall tour, a live stage [...]

Billionaire Mark Cuban combined his passions for sports and technology m last week's launch of HDNet. And if the visionary's instincts are as solid this time around as they were [...]

Without much advance fanfare, digital -cable customers in Lexington, Ky., last month saw a new application appear on their set-top boxes: a remote-controlled home-shopping service called the Insight Digital Mall. [...]

The direct-broadcast satellite industry lost its bragging rights as the home of the most satisfied pay TV subscribers this year. That's the good news for cable operators. The bad news: [...]

Comcast Corp. hopes to strengthen its hometown ties later this week with the first live telecast of its third annual Comcost Newsmakers of the Year Awards from Philadelphia. The event [...]

Veteran cable marketers seemed to play musical chairs late last month, as industry players reported a spate of new hires and promotions. Former AT&T Broadband senior vice president of sales [...]

DirecTV Broadband last week said it signed Circuit City Stores Inc. as the first nationwide retail distributor for its DirecTV DSL digital subscriber line service, starting this month. Hughes Electronics [...]

DirecTV Inc.'s long-expected new high-definition sports channel -- backed by former Internet mogul Mark Cuban -- will debut this week, sources said. The service, called HDNet, is slated to debut [...]

Back-to-school season hasn't gone unnoticed by cable operators: To help encourage local grade school teachers and students to participate in California Gov. Gray Davis's reading award program, Time Warner Cable's [...]

With the recent dramatic growth of the U.S. Hispanic population, it's not just the largest cities that are seeking help in reaching out to the Latino community. In Richmond, Va. [...]

Data-over-cable provider Road Runner last week outranked Excite@Home Corp. and several digital subscriber line companies in the J.D. Power and Associates customer-satisfaction survey of high-speed Internet service providers. No. 1 [...]

DirecTV Inc. last week acquired a minority interest in family programmer Crown Media Holdings Inc. by agreeing to boost distribution of Crown's Hallmark Channel, known as Odyssey Network prior to [...]

These may be the dog days of August, but the volatility that surrounds the direct-broadcast satellite industry showed no signs of abating last week. DirecTV Inc. on Friday on began [...]

When hundreds of thousands of extreme sports fans descend upon Philadelphia this week for ESPN's Summer X Games, the network and local cable affiliate Comcast Corp. will welcome them with [...]

The nation's biggest MSO and largest consumer-electronics chain are taking their partnership to a new level. AT&T Broadband and Best Buy Co. last week finalized a deal through which the [...]

EchoStar Makes a $32B Bid for Direc TV At EchoStar Communications Corp.'s press conference in Nashville Aug. 2, chairman Charlie Ergen joked with reporters that once News Corp. chairman Rupert [...]

NASHVILLE, TENN. -- EchoStar Communications Corp. launched an aggressive new subscriber-acquisition campaign last week, strategically timed to coincide with the first wave of tax refund checks sent out by the [...]

The executive suite at DirecTV Inc. was farther rearranged late last month when executive vice president of sales of marketing and DirecTV merchandising president Bill Casamo stepped down. With that [...]

If Home Box Office's marketing team does its job right, subscribers will be too busy watching promotional messages for the Sept 9 debut of Band of Brothers to notice they're [...]

NASHVILLE, TENN. -- On the eve of last week's annual Satellite Broadcasting & Communications Association convention here, the trade group's board accepted the resignation of president Chuck Hewitt, an 18-year-veteran [...]

SAN FRANCISCO -- The consensus among executives at last week's Cable & Telecommunications Association for Marketing Summit here was that Comcast Corp. would prevail in a fight for AT&T Broadband [...]

Even though direct-broadcast satellite subscriber growth may be slowing down, cable operators say they will stick with their various dish win-back programs. Confidence in their digital-cable offerings and the ability [...]

SAN FRANCISCO -- The introduction of digital content and interactive applications could reshape the television industry even more dramatically than the shift from broadcasting to cable has over the past [...]

SAN FRANCISCO -- Cable marketing executives vowed last week to take full advantage of their broadband pipes in the fight to maintain the industry's leadership position over direct-broadcast satellite. MSO [...]

The Wiz Helps Cablevision Gain in N.Y. Most cable operators have a love-hate relationship with retail: They love the extra visibility that a live, in-store demonstration can bring, but hate [...]

Rental Chain Reaches New Set of Satellite Customers Late last spring, when DirecTV Inc. and Blockbuster Video announced their joint marketing agreement, more than a few questions were raised. Wasn't [...]

Enlisting the help or on-air personalities is one of the most effective ways to draw a crowd to a mall or retail store. Cable networks bring a wide range of [...]

Cable operators have access to what's arguably the most coveted real estate a consumer products company can own: a broadband pipe that runs straight into their customers' homes. Through those [...]

Cartoon Network has enlisted the marketing muscle of its corporate sibling, America Online, to help launch its first original animated action-adventure series. Samurai Jack will debut Aug. 10 with a [...]

EchoStar Communications Corp. plans to deliver a nationwide high-definition feed from CBS Television to its Dish Network subscribers starting this fall. 'CBS as a network has led the charge' in [...]