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Start Over Topic exchange traded funds Language english
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1. Would you print less to add more value?

Author

Johnson, Steve

Subjects
PRINTING industry, EXCHANGE traded funds, EMAIL, PAPER
Abstract

The author reflects on the potential for a printer, mailer or distributor to add tremendous value. He compares the Exchange Traded Funds (ETF) prospectus provided to investors by ProShares and iShares. He cites the benefits of electronic delivery of mail. He suggests the use of even lighter papers to save on mailing.

Published
2009