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The article presents a report on the kingmaker of the California republic party , Norman Chandler, publisher of the "Los Angeles Times," who has founded the "Mirror" in 1948 with his chief target the Democratic "Daily News." The "Daily News" was founded in 1923 by Cornelius Vanderbilt Jr., son of the Commodore. It soon passed into receivership and thence into the control of Manchester Boddy who published the paper for 26 years. Los Angeles naturally is talking of a new liberal newspaper. But can this city support five metropolitan dailies? Of the four which remain, only Chandler's "Times" is a money-maker. His "Mirror" has yet to finish a year in the black.

The article reports on developments in "Los Angeles Times." Publisher Norman Chandler announces that he is giving up his post to his son Otis. The territory that the newspaper considers its own is shared by a couple of rich outlanders which makes the newspaper getting nervous about any sort of competition. Otis says that he envisions the newspaper to stretch from Santa Barbara to San Diego.