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S. Craig Watkins, The American professor from the University of Texas, has pointed out that "Young people now are already used to multitasking media use behaviour. Requiring them to turn off their computers, cell phones, and iPods is equivalent to turning off their lives." Taiwan once had a popular cell phone ad slogan that read, "In the end, technology comes from what makes us human." Is this actually the case? This article looks at the 11-minute, 22-second-long mini film "Temperature" filmed by Taiwanese college students. Three small stories, as experienced through the female main character, describe different temperature changes in relationships between people and the feeling of distance that technology gives to people. It goes on to discuss in detail "The Phenomenon of the Heads-Buried-in-their-Screens Crowd" and raises the issue of the main symptoms and negative effects brought about by internet addiction. Finally, it suggests that the heads-buried-in-theirscreens crowd leave their screens, "raise their heads," pay attention to the friends around them, and return their social temperature to a normal degree. [ABSTRACT FROM AUTHOR]