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The study aimed at investigating sports activities directors practice Level of Transformational Leadership in Jordanian Universities and its Relationship with creative behaviour Among coaches of sports teams in Jordanian Universities Viewpoint. The researcher used the descriptive approach. The study sample consisted of (90) male and female coaches. Data was collected through the use of an Transformational leadership scale which was adopted from (Avolio et al, 1995) includes five dimensions (Influence Idealized, Idealized Behaviors, Inspirational Motivation, Intellectual Stimulation, Individual Consideration) and creative behaviour scale which was adopted from researcher includes fore dimensions (Originality, Fluency, Flexibility, Sensitivity to problems). To analyze the data (SPSS) Statistics were used. The results indicated that the sports activities directors practice Level of Transformational Leadership in Jordanian Universities was moderate on the scale as a whole and Level of creative behaviour Among coaches was moderate on the scale as a whole, there are statistically significant differences on the level of sports activities directors practice Transformational Leadership in Jordanian Universities attributed to the experience in favor of (11) years and over. There was also positive correlation between the level of Transformational Leadership practice with creative behaviour Among coaches of sports teams in Jordanian Universities. According to the results of the study the researchers recommend to necessity sports activities directors practice transformational leadership styles with employees to motivate them by providing creative ideas and solutions to meet work challenges to achieve the universities' vision of raising the level of university sports. [ABSTRACT FROM AUTHOR]