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Your search keyword '"CONSUMER goods"' showing total 2 results
2 results on '"CONSUMER goods"'

1. Why Merchants Are So Happy You Lost That Gift Card.

Author

McCarthy, Michael J.

Subjects
*RETAIL industry, *CORPORATE profits, *CONSUMERS, *RETAIL stores, *SHOPPING, *CONSUMER goods, *MARKETING channels
Abstract

Discusses the impact of gift cards on the retail trade. Way that the loss or underuse of the cards by consumers has created a profit for restaurants and stores; Conflict between states, retailers, and consumers over who should keep the unspent money on cards and whether they should carry expiration dates; Mention of the gift-card company Moneris Solutions Inc., which encourages retailers to buy cards for extra profits; Way that many card recipients spend more than the value on their card.

Published
2003

2. Viva la Differenza!

Author

Rohwedder, Cecilie

Subjects
*FASHION merchandising, *RETAIL industry, *MARKETING, *RETAIL stores, *CONSUMERS, *MERCHANDISING, *ADVERTISING, *CONSUMER goods, *CONSUMER behavior, *SHOPPING, *SELLING, *SALES management
Abstract

Discusses how some luxury retailers are trying to attract shoppers' interest by selling certain items in limited locations. Strategy of Tod's SpA, Milan, which plans to renovate its stores in Paris, Rome and New York City; How a minor retail revolution away from standarization at the high end started with Italy's Prada in New York City; Background on global expansion by international fashion houses; Focus of Gianni Versace SpA and Burberry PLC.

Published
2003

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