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The article discusses the expansion of hunting season over the period of time as predators and varmints are available for hunt all across the year. It mentions that retailers are also benefiting from the extended season with a good margin on predator-hunting-related products. It highlights the learning seminars being offered by predator hunter Tom Austin. It mentions different options of guns, optics and ammunition for the predator and varmint shooters.

The article discusses the use of technology in deer-hunting camps in the U.S. which include smartphones, portable solar generators, trail cameras and other hunting-related products. Some other technologies include Candid cameras like the Bushnell Corp.'s portable SolarWrap Mini and Wireless Trophy Cameras. It also notes Celestron LLC's Thermotrek, a battery-operated rechargeable hand warmer, and portable wind guide.

The article offers tips for managing the sales staff in the firearms retailing industry in the U.S. Richard Sprague of Sprague's Sports recommends that fire arms retailer should seek for potential employees in their retail counters because many customers have law enforcement and security backgrounds. It also emphasizes the importance of training newly hired employees about the products. Moreover, retail sales expert William Kendy suggests mentoring and role-playing during staff meetings.

The article focuses on the emergence of the women's market in shooting sport and firearms industry in the U.S. According to a study by DPMS Firearms, most women interested in modern sporting rifles (MSRs) starts the process in the Internet examining the products offered by manufacturers and retailers. DPMS also notes that including a female personnel in gun shops helps break the barrier in selling firearms.

The article discusses the commercial success through staff diversity of the Action Impact shooting equipment store founded by Bill Kucyk in Detroit, Michigan. It notes that the personal-protection market is catered to by Kucyk who has placed a special emphasis on the Michigan Concealed Pistol License (CPL) holders and applicants. It mentions that the diverse ethnicity of customers at Action Impact has resulted in the store hiring a diverse staff.

The article reports on willingness of outdoor lifestyle company Mossy Oak's Pro Staffers for helping retailers of shooting sports industries. Topics discussed include views of Tim Anderson, the company's director of public relations, regarding assistance for licensing companies, presence of Pro Staffers at events held by nonprofit organization Ducks Unlimited and requirements for Mossy Oak Pro Staffer being passion for hunting and being outdoors.

The article focuses on Horton Crossbow Innovations, which is the result of the asset acquisition between Hunter's Manufacturing Co. Inc. and Horton Archery LLC. It mentions that Hunter's purchased the assets of Horton including its intellectual property such as its trademarks and patents, licenses, and some machinery. It cites several products of Horton Crossbow including the Storm RDX, TenPoint and Wicked.

The article offers information on the Mountain Country camouflage design from Mossy Oak.

The article offers previews of Browning's Hell's Canyon line of hunting apparel for men and Hell's Bells for women, the X-Bolt Hell's Canyon Speed centerfire rifle, and BXR Rapid Expansion ammunition.

The article offers previews of suppressor manufacturer SilencerCo's products including the Maxim 9 integrally suppressed semi-automatic nine-millimeter pistol, the Osprey Micro and Hybrid suppressors, and Radius rail-mounted rangefinder.

The article offers information on the American firearms manufacturer, O.F. Mossberg and Sons Inc.

The article evaluates the King's Arsenal Krown 15 MSR rifle from King's Arsenal.

The article evaluates the Rem Squeeg-E Cleaning Systems gun-cleaning systems from firearms and ammunition manufacturer Remington Arms Co. LLC.