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Start Over Descriptor "Employee motivation -- Case studies" Journal sales & marketing management
3 results on '"Employee motivation -- Case studies"'

1. Incentives in times like these

Author

Szathmary, Richard

Subjects
Incentives (Business) -- Economic aspects, Employee motivation -- Case studies, Stonhard Inc. -- Human resource management, GE Lighting -- Human resource management, Ford Motor Co. Lincoln-Mercury Div. -- Human resource management
Abstract

Incentive programs for salespeople don't seem to be affected by our present spate of economic problems, says Howard Henry, executive director of the Assn. of Incentive Marketing (AIM). In fact, […]

Published
1992

2. What would you do? (closer)

Subjects
Sales management -- Case studies, Employee motivation -- Case studies, Sales management
Abstract

There's a hiring freeze at the JHL Corporation. Unfortunately, this situation is causing a major problem for Dennis Roberts, the company's executive vice president of sales and marketing. He has […]

Published
2003

3. Incentive spotlight. (Motivation)

Author

Yeado, Brian

Subjects
Employee motivation -- Case studies, Computer services industry -- Human resource management, Computer services industry, Company personnel management, Merkle Direct Marketing Inc. -- Human resource management
Abstract

COMPANY: Merkle Direct Marketing Inc., a database marketing firm based in Lanham, Maryland INCENTIVE: The Chairman's Award, Merkle's highest recognition, is given each year to the one employee who has […]

Published
2003

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