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Recent surveys have indicated that the most difficult task for entrepreneurial structures is the selection and training of staffers whose qualities are in keeping with the realities of Russia. Contributing to this difficulty, according to this author, is the fact that the traditional forms and methods of training in colleges and universities are not only failing to foster but are in many ways inhibiting the development of the abilities that young people already had when they enrolled. Hence, the problem of searching for up-to-date forms of organizing the teaching and learning process in higher educational institutions takes on special urgency. In this paper, the author defines the basic qualities that are essential for entrepreneurial activity and presents proposals to revise the basic teaching process and the activities of college and university instructors.

Issues relating to the organization of the process of education via the network system is being discussed vigorously among specialists in the field of social economic theory and economic sociology. An example of network education is seen in the network of affiliates and branch offices of institutions of higher learning. This journal has already focused attention on this topic, having printed two articles that prompted very promising discussion. In issue no. 5 of 2001, it published an article by G. Okorokova and N. Klikunov, the rector and vice rector of the Kursk Institute of Management, Economy, and Law, titled "On the Status of the Affiliate". In issue no. 1 of 2002, an article titled "Once More About the Status of the Affiliate" by T. Vladykina, a representative of Urals State Academy of Law, examined a number of aspects from the legal point of view. This paper continues that discussion, particularly as it relates to an alternative form of network education known as educational franchising, which is defined as a manner of conducting business by transferring the rights to provide educational services, in the name of the franchisor, on a strictly defined territory, and in compliance with standards of quality.