1. Good Times for B&N.
- Author
-
J. M.
- Subjects
- *
MARKETING strategy - Abstract
According to a report from market intelligence firm Placer.ai, foot traffic at Barnes & Noble (B&N) stores has been steadily increasing, with May 2024 seeing an 11.1% increase compared to May 2023. The report also highlighted the strong growth in foot traffic at B&N stores in Denver and Chicago, where the company recently acquired indie bookstore Tattered Cover and opened five new outlets, respectively. B&N's CEO, James Daunt, has expressed optimism for the company's future, aiming to open 50 new stores this year. While B&N does not release financial information, the report and the company's expansion efforts support positive outlooks for its performance. [Extracted from the article]
- Published
- 2024