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This paper proposes a research framework for evaluating the relationship between motivation and owner commitment for improving the delivery performance of green building projects in the construction industry. The research framework can generate knowledge in a positivistic manner, and the quantitative methodology for planning and devising the survey method of data collection and the structural equation modelling technique of data analysis. Theoretically, the research framework can be modified or extended by other researchers for investigating the delivery performance of green building projects, while in practical terms, it will help in identifying how to increase project owners’ commitment for improving the delivery performance of green building projects in the construction industry. Finally, a research agenda is proposed towards achieving the aim of establishing empirical relationship between motivation and owner commitment for improving the delivery performance of green building projects.

Following market reforms in 1986 Vietnam has transformed from a poor closed economy to a low middle income economy. Like other developing countries, economic growth has placed significant pressure on both infrastructure and environment, particularly the pressure of increasing housing demand, energy consumption, and waste and pollution management. In response to the development challenges and the green movement globally, the government has initiated actions to promote green building to promote more sustainable development. However, green building adoption in Vietnam is still criticised as being slow and lacking governmental support. This paper proposes that promoting green building could solve three inter-connected challenges hindering sustainable development, and provides a comparative review of progress.