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Due to the COVID-19 pandemic, interest in studying crisis influences grew in the last three years since it significantly impacted tourism and hospitality. Observing adaptations and transformations in hotel business models is necessary for tourism and hospitality firms to remain successful and competitive. The purpose of this qualitative case study is to critically analyse crisis management processes and management decisions regarding changes and adaptations in strategies and business model innovations to facilitate recovery, resilience, and sustained growth of hotels in the Croatian micro-region Opatija Riviera in Covid-19 and post-Covid-19 period.

Background and purpose: The study aims to answer a research question: With which essential cornerstones technological innovations the transformation from Society 4.0 and Industry 4.0 to Society 5.0 and Industry 5.0 is enabled? The study is important for practitioners and researchers to understand the meaning of Society 5.0 and to familiarise themselves with the drivers that will help shape Society 5.0 policies and play an important role in its further development. Therefore, the authors conducted a quantitative bibliometric study that provides insights into the importance of the topic and incorporates current characteristics and future research trends.

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