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The size congruity effect is the interesting result that comparisons of the sizes of the physical formats in which numerals appear are affected by the numerical magnitudes of the respective numerals. We demonstrated that separating the physical and the numerical attributes in space leaves the effect unchanged. We then applied the spatially separated version to two-digit numerals and showed the effect to be comparable to that obtained with single numerals. We showed further that the effect is sensitive to the relative salience of the numeric and physical dimensions, to the extent that when the latter is the more salient dimension, a reverse effect obtains by which physical size interferes with number comparison. The results can be explained by a relative speed of processing account, but they are also compatible with an attention account that does not appeal to the notion of automaticity. [ABSTRACT FROM AUTHOR]

Five experiments demonstrate that context has a powerful effect on the ease with which people can name (Experiments 1-3) or categorize (Experiments 4-5) a stimulus while ignoring another stimulus, irrelevant or conflicting with the target. Selectivity of attention to the target dimension was gauged through Stroop and Garner effects. When the stimulus values along the target dimension and the to-be-ignored dimension were correlated over the experimental trials, large effects of Stroop and Garner influenced performance. However, when random allocation of values created zero dimensional correlation, the Stroop effects vanished. These results imply that when the nominally irrelevant dimension is in fact correlated with the relevant dimension, participants then attend to the irrelevant dimension and thus open themselves up to Stroop interference. Another variable of context, the relative salience of the constituent dimensions, also affected performance with the more discriminable dimension disrupting selective attention to the less discriminable dimension. The results demonstrate the importance of context in engendering the failure of selective attention and challenge traditional automaticity accounts of the Stroop effect. [ABSTRACT FROM AUTHOR]