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In September of the 1982-1983 academic year, with the delivery of the first construction module of the Medicine School in Cienfuegos, the 1st Contingent of the Carlos Juan Finlay Medical Sciences Detachment began. On December the 20th, 1982, Resolution No. 233 is issued by the Ministry of Public Health, where the creation of the Faculty of Cienfuegos Medical Sciences is resolved. On the occasion of celebrating the fortieth anniversary next September 2022, the need arises to develop a visual campaign to accompany the celebrations. Therefore, we proceed to the design of the image. This article describes the making of the image type, the foundations, attributes to be communicated and symbolisms taken into consideration. On January the 31st, 2022, it was approved by the Board of Directors of the Cienfuegos University of Medical Sciences.

In September of the 1982-1983 academic year, with the delivery of the first construction module of the Medicine School in Cienfuegos, the 1st Contingent of the Carlos Juan Finlay Medical Sciences Detachment began. On December the 20th, 1982, Resolution No. 233 is issued by the Ministry of Public Health, where the creation of the Faculty of Cienfuegos Medical Sciences is resolved. On the occasion of celebrating the fortieth anniversary next September 2022, the need arises to develop a visual campaign to accompany the celebrations. Therefore, we proceed to the design of the image. This article describes the making of the image type, the foundations, attributes to be communicated and symbolisms taken into consideration. On January the 31st, 2022, it was approved by the Board of Directors of the Cienfuegos University of Medical Sciences. [ABSTRACT FROM AUTHOR]

En la Resolución No 218/2009, emitida por el Ministerio de Economía y Planificación el 15 de mayo del 2009 queda la Facultad de Ciencias Médicas de Cienfuegos - Dr. Raúl Dorticós Torrado- denominada Universidad de Ciencias Médicas de Cienfuegos. Surge entonces la necesidad de una nueva identidad visual corporativa que le permita proyectarse como una nueva entidad ante la sociedad. Por ello, se procede a la creación de una marca corporativa para la identificación de esta entidad. En este artículo se expone el proceso creativo, los fundamentos, simbolismos tomados en consideración, descritos y regulados en un manual. Este quedó aprobado por el Consejo Dirección de la Universidad de Ciencias Médicas de Cienfuegos, en su reunión de 26 de mayo del 2011.