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Start Over Descriptor "imidž" Journal marketing science & inspirations
2 results on '"imidž"'

1. PROCESS OF DEVELOPING THE INTERNATIONAL CITY BRANDING STRATEGY: CASE STUDY CITY OF KHARKIV.

Author

PARKHOMENKO, NATALIIA

Subjects
BRANDING (Marketing), CITIES & towns, URBAN growth, PRODUCT positioning
Abstract

Copyright of Marketing Science & Inspirations is the property of Comenius University in Bratislava, Faculty of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023
Full Text
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2. ANALÝZA MOŽNOSTÍ ZISŤOVANIA ON-LINE REPUTÁCIE UNIVERZÍT A VYSOKÝCH ŠKÔL NA SLOVENSKOM VIRTUÁLNOM TRHU.

Author

DORČÁK, PETER, POLLÁK, FRANTIŠEK, and ŠTRACH, PAVEL

Subjects
UNIVERSITIES & colleges, REPUTATION, VIRTUAL classrooms, INTERNET marketing research
Abstract

Copyright of Marketing Science & Inspirations is the property of Comenius University in Bratislava, Faculty of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2014

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