1. Privacy Challenges and Opportunities: The Role of the Federal Trade Commission
- Author
-
Maureen K. Ohlhausen
- Subjects
Marketing ,Economics and Econometrics ,Information privacy ,Privacy by Design ,business.industry ,Privacy policy ,FTC Fair Information Practice ,ComputingMilieux_LEGALASPECTSOFCOMPUTING ,Commission ,Public relations ,Consumer privacy ,Business ,Privacy law ,Business and International Management ,Enforcement - Abstract
How and when the federal government should intervene to protect consumer privacy is a challenging issue. This article summarizes how the Federal Trade Commission (FTC) became the primary federal privacy regulator. It explains the enforcement tools at the commission's disposal in the context of emerging trends and specific challenges in the privacy arena. Finally, the article details topics for which additional research would be helpful to the FTC's mission to protect consumer privacy and concludes with a call for researchers to collaborate with the FTC to help shape privacy policy.
- Published
- 2014