Author: "Simoni, Michele" / Journal: journal of business & industrial marketing - Searchworks@Jio Institute Digital Library Search Results

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Your search keyword '"Simoni, Michele"' showing total 2 results

Start Over Author "Simoni, Michele" Journal journal of business & industrial marketing

2 results on '"Simoni, Michele"'

1. Key account management and value co-creation in multi-stakeholder ecosystems. A “market access” mix

Author: Leone, Daniele, Schiavone, Francesco, and Simoni, Michele
Published: 2021
Full Text: View/download PDF

2. Strategic marketing approaches for the diffusion of innovation in highly regulated industrial markets: the value of market access

Author: Schiavone, Francesco and Simoni, Michele
Published: 2019
Full Text: View/download PDF

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