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This empirical study examines the relationship between job standardization, role stress and job burnout components (i.e. emotional exhaustion, diminished personal accomplishment and depersonalization). Data used here comes from 412 employees of manufacturing and service companies in Taiwan. A path analysis model is developed and tested that posits role conflict and ambiguity as a partial mediator of job standardization resulting in job burnout relationship. Empirical results suggest that increased job standardization diminishes job burnout indirectly, such that the true effect of job standardization may be understood with role stress constructs. However, we show that job standardization and job burnout components have spurious relationships. Results are contrasted with those from previous studies, and implications for managers are discussed. [ABSTRACT FROM AUTHOR]