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Organizations have moved away from traditional classroom-based training to online training whereby employees can attend courses at their convenience either at home or in the workplace. This transition has been fuelled by lockdowns that governments worldwide have implemented to counter the spread of the COVID-19 pandemic, where employees are expected to work or attend training from home. However, several issues including lack of employee engagement hinder the effective delivery of online corporate training. In recent years, gamification has been identified as a solution to lack of engagement in education. Gamification involves the incorporation of game elements into non-game applications to encourage user engagement, where different combinations are used for different learning contexts. However, little research has been done to identify suitable game elements for the gamification of corporate online training. This study proposes a set of game elements to improve employee engagement with online training platforms. A step-by-step analysis of the literature led to the identification of nine potentially suitable game elements. These elements were evaluated by a group of experts selected from five well-known training providers in Saudi Arabia, who completed a semi-structured interview questionnaire about the usability, completeness, and usefulness of the elements. The result of the evaluation indicated that the identified game elements will be able to effectively and efficiently improve employee engagement. The set of nine game elements was then incorporated into a proposed framework for the gamification of online training platforms to enhance employee engagement. [ABSTRACT FROM AUTHOR]

Obtaining customer opinions and customer wishes is increasingly becoming an important part of any entrepreneurial activity for determining customer satisfaction and, subsequently, optimizing products and services as well as strengthen customer loyalty. In catering, there are several ways to capture the guest's satisfaction or dissatisfaction, as well as customer preferences and customer needs across different channels. One way to obtain a customer's opinion is to provide a digital online questionnaire. Unfortunately, the participation of guests in such surveys is usually low. In addition, many online questionnaires are aborted prematurely, and questions which require an individual text answer are often left unanswered. Gamification is a process to use game elements, game techniques and game mechanics from games in a different context in order to motivate and force people to do certain activities. This paper discusses whether the use of game elements in an existing gastronomical online questionnaire enhances the engagement of users and whether customer satisfaction remains the same. Based on an existing gastronomical online questionnaire from the company ITELL.SOLUTIONS GmbH1 a gamified questionnaire variant has been developed. Game elements such as points, badges, avatar, story, progress bar and instant feedback have been included. The investigation showed that the use of gamification in questionnaires on open questions did not worsen the involvement of users. The customer satisfaction remained unchanged by the embedding of game elements too. Users of the expanded game questionnaire tended to give more precise and longer answers. The completion time also slightly increased for the gamified questionnaire. A direct comparison between the two variants of the questionnaire, showed that users preferred the design of the gamified questionnaire. [ABSTRACT FROM AUTHOR]

The existence of a game-based mobile application in the field of education has largely helped students to be more interested and motivated to learn due to the presence of game elements in the apps which makes learning more interesting. The Jawi script is one of the subjects that is difficult to learn by younger generation since they do not apply the use of Jawi in their private lives. The inclusion of creative features such as game elements should attract students to explore the Jawi script. A pre- experimental one- group pre- test and post- test study was conducted in which a game-based mobile application for learning Jawi subject named G-Jawi was developed and tested among 20 primary school students in order to observe how the elements of the game in the mobile app impacted their Jawi spelling skills. The apps were also evaluated by 5 teachers and the findings shows that the game-based mobile application was able to improve the students' performance. This finding was supported by positive results amongst the students which revealed a mean value for the post- test was higher than the pre- test of 89.00. In conclusion, the mobile games app has successfully enhanced student's understanding of Jawi subjects compared to the traditional learning methods. [ABSTRACT FROM AUTHOR]