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The purpose of this paper is to explore the concept of 'enterprise' in the context of Systems Engineering (SE). The term 'enterprise' has been used extensively to generally describe large complex entities that have an extensive scope of operations. However, a deeper examination of 'enterprise' significance for SE can provide insights as our challenges continue with increasingly complex, uncertain, ambiguous, and integrated entities struggling to thrive in the future. The paper explores three central topics. First, the concept of enterprise is introduced as a central aspect of the future focus for SE, as recognized in the INCOSE SE Vision 2035. Second, a more detailed examination of the enterprise concept is developed in relationship to SE. The thrust of this examination is to understand the nature and role of 'enterprise' across a broad spectrum of literature and knowledge, ultimately providing a more informed perspective of enterprise for SE. As part of this exploration, a bibliometric analysis of the term 'enterprise' is performed. This exploration extracts key themes (clusters) in the 'enterprise' literature. Third, challenges for further development and inculcation of 'enterprise' within the SE discipline and support for realization of the SE 2035 Vision are suggested. These challenges point out the need to 'think differently' about 'enterprise' within the SE context. 'Enterprise' is proposed as a central, albeit different, perspective for the SE discipline. The paper closes with a first‐generation perspective for 'enterprise' in pursuit of the SE Vision 2035. [ABSTRACT FROM AUTHOR]