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One criticism of how women's empowerment is operationalised in development interventions is the lack of consideration of its context specificity. This quantitative study investigates how women participants in development projects in Laos, Myanmar and Vietnam perceive the meaning of empowerment and the associated positive effects of participating in empowerment activities. The findings indicate that women's ideas of empowerment differ according to their cultural, economic and social contexts as well as from donor-driven definitions. Both similar and distinct positive effects of participating in empowerment activities are felt, highlighting the importance of incorporating what women prioritise when planning empowerment projects. [ABSTRACT FROM AUTHOR]