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Reflects on what it would be like if money were no object for one day in the life of a Canadian business-person. Activities that would fill their day; Places they could travel; Food and drink consumed.

Focuses on the history of Canadian Tire Corporation Ltd.. Its metamorphosis into one of Canada's largest retail chains; Conflicts with auto manufacturers and gas retailers; Purchase of 60 million gallons of oil from the Soviet Union at the height of the Cold War by then-CEO A.J. Biles; Modernization of customer experience in the mid 1980s and early '90s; Analyses of Canadian Tire's product mix by industry watcher Rob Gerlsbeck; Statistics; Failure of U.S. expansion.

Discusses networking as a way to get ahead in Canadian business. How to network; What not to do; Being sincere; Expanding networking beyond one's field; Using gimmicks to get noticed as something not to do.