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This special issue is concerned with new approaches in business history to exploration of the role of business in both creating and addressing the mounting environmental crisis that has become apparent over the last half century. Two decades have passed sinceBusiness History Reviewpublished a pioneering special issue on business and the natural environment. The guest editors of that issue, Christine Rosen and Christopher Sellers, called for an “ecocultural approach” to business history and noted that strikingly little attention had been given to the issue of business and the natural environment in the field.

This article examines key barriers to business sustainability discussed at a multidisciplinary conference held at the Harvard Business School in 2018. Drawing on perspectives from both the historical and business literatures, speakers debated the historical success of and future opportunities for voluntary business actions to advance sustainability. Roadblocks include misaligned incentives, missing institutions, inertia of economic systems, and the concept of sustainability itself. Overcoming these roadblocks will require systematic interventions and alternative normative concepts.

This study of the Swedish-based mining company Boliden examines the proactive strategies it adopted to deal with the potential for severe environmental problems associated with the establishment of its large copper smelter in the 1920s. The article demonstrates how international networks, personal experience, and knowledge transfer from the U.S. copper industry help to explain the importance given to environmental issues by the Swedish industrialists. It is suggested that the main explanation for the proactive stance of the Swedish managers is that they perceived excessive pollution as working against creating a profitable and sustainable business. This case provides compelling evidence that firms pursuing an agenda focused on earning profits can still deliver environmental innovation and value to the local community, compatible with the concept of creating shared value.

Organizational networks had a strong influence on the diffusion of green knowledge within the Swedish pulp-and-paper industry from the mid-1960s to the 1980s. The environmental adaptations made by this industrial sector were not merely the result of a corporate initiative or of the response by firms or industries to environmental regulation. An examination of the innovation-system approach that was used to further the industry's environmental goals reveals that the knowledge and technology development underpinning the project depended on a network of diverse actors. Within this network, the semi-governmental Institute for Water and Air Protection, working with a consulting company, was a critical generator and intermediary of knowledge. Thus, the success of the project was largely due to the Institute's balanced relations with government and industry.