Search

Presents an update on New Age beverages as of September 2003. Development of resealable metallic packaging of the Snapple Beverage Group for its Elements line of enhanced fruit beverages; Plan of SoBe Beverages to launch different flavors; Introduction of Refresh, a peach mango flavored drink and Slenderize Tropical from Fuze Beverages Inc.

Provides information on the beverage category at the National Association of Convenience Stores Show held in Orlando, Florida in 2002. Highlights of the event; Attendance at the event; Exhibits of carbonated soft drinks; Fruit beverages featured at the event.

Explores the developments in the fruit beverage industry in the U.S. in 2002. Market sales of fruit beverages; Channel distribution of fruit beverages; Selection of flavors; Consumer behavior toward fruit beverages.

Provides information on the fruit beverage industry in the U.S. as of May 2001. Growth of carbonated drinks in the market; Budget allotted for the marketing and advertising of beverage products; Revenue generated by beverage makers; Discussion on the pricing of fruit drinks and vegetable juice products.

Highlights several activities in the beverage industry in the United States during 2000. Selection of hockey player Wayne Gretzky as a spokesperson for Bud Light by Anheuser-Busch; Increase in case volume of SoBe in 1999; Launch of FruitWorks non-carbonated fruit drink by Pepsi.

Analyzes the sales performance of different beverage categories in the U.S. in 2003. Ready to drink tea; Sports drinks; Fruit beverages; Wines.

Focuses on the RTD tea, fruit beverages and wine and spirit categories in the 2002 Beverage Marketing Index, an annual examination of each major off-premise beverage categories by the "Beverage Aisle" magazine in the U.S. Domination of Pepsi and Coke in the RTD tea category; Retail performance of fruit beverages; Growth in the wine and spirits category.

Part II. Presents information on several single-serve fruit beverages. Jammin' Juices from Food Collage Inc.; Raspberry Lemonade from V8 Splash; Nantucket Nectars from Juice Guys.

Discusses the popularity of green tea as an ingredient in several beverages. Increase in the demand for green tea; Origin of green tea; Combination of green tea with other flavor blends depending on consumers' preferences by beverage marketers.

Discusses the outlook for the fruit beverage category, as of June 2003. Sales performance of different categories of fruit drinks; Factors that can affect the performance of fruit drinks; Popularity of natural and organic fruit drinks.

Presents new beverage products as of June 2003. Mr. Coffee brand from Creative Marketing Group; José Cuervo Clasico tequila from José Cuervo Internationa; Energize line of energy drinks from Fuze Beverage LLC; Limonida fruit drink from The Minute Maid Co.

Reports on the market for single-serve fruit beverages in the U.S. as of February 2003. Factors that contributed to the growth of the fruit beverage market in the 1990s; Growth of the single-serve segment of the fruit beverage category; Reason behind the growth of single-serve fruit beverages; Information on the New Age category in the beverage industry.

Presents new beverage products in the U.S., as of March 2002. Shelf-stable teas from Sweet Leaf Tea Co.; Juice drinks from Switch Beverage Co.; Vodka from Opici Import Co.

Part I. Focuses on single-serve fruit beverage in the New Age category. Beverage types that contribute to the growth of the single-serve fruit beverage category; Sub-segments of the category; Brands available for consumers; Data on sales growth.

Introduces beverage products launched in the United States in March 2001. Grape juice from Old Orchard Brands; Frothe Irish Cream Cappuccino coffee from Nestle USA; Passion fruit, starfruit and high tide flavored drinks from Gatorade Co.

Analyzes the growth rate of fruit beverage category in the U.S. market as of May 15, 2004. Sales percentage from 1985 through March 2004; Retail prices of the category segments in 2002; Comparison of sales between chilled and shelf-stable fruit beverages; Pattern that emerges from the unit volume of fruit beverages.

Presents information on a survey conducted by ACNielsen on fruit beverage sales from consumers in the U.S. as of April 2004. Beverage consumption of Hispanics; Impact of advertising campaigns on suburban dwellers.

Describes the sub-line juice beverage products from Tropicana Products Inc. Light 'n Healthy; Healthy Heart; Immunity Defense; Low Acid; Healthy Kids.

Presents facts about consumers of fruit beverages, both refrigerated and shelf-stable incarnations. Comparison between chilled fruit beverages and their shelf-stable counterparts; Target lifestyle demo for chilled fruit beverages.

Introduces the fruit punch brand Light Hawaiian Punch in the U.S. Availability of the punch for nationwide retail distribution; Features of the punch.

Reports on the relaunch of Hi-C Blast fruit drink in a new pouch with patented opening, by Coca-Cola Company in the U.S., starting August 1, 2003. Available flavors of Hi-C Blast; Remarks from Hi-C brand manager Linda Rogers on the new packaging of the fruit drink; Suggested retail price.

Discusses the state of the fruit beverage category in the U.S. as of June 2003. Sales performance of the category; Factors that influence consumer patronage of healthy beverages; Information on new healthy beverages introduced in the market, including smoothies.

Focuses on the release of the Frozen Orange Frenzy beverage by Slush Puppie, a division of Dr Pepper/Seven Up Inc. Marketing efforts of the beverage company for the new flavor.

Presents tabular representations of the sales of single-serve fruit beverages and bottled water in the southeast part of the U.S. as of February 2003.

Presents a tabular representation of the sales of several beverage products in the U.S. for 52 weeks ending November 3, 2002. Shelf-stable bottled apple-juice; Shelf-stable bottled cranberry cocktail; Canned fruit juice; Canned juice drinks.

Focuses on the sales of New Age beverages and single-serve fruit beverages in the northwest region of the U.S. from the period of July 17 to August 13, 2002.

Focuses on the consumption status of fruit juices and drinks in the U.S. Dollar sales of fruit juices and drinks; Top selling fruit drinks; Information on the dollar sales of single-serve units of fruit juices.

Presents charts on the sales performance of shelf-stable fruit beverages and ready-to-drink tea in the U.S. from April 14 to May 11, 2002.

Discusses the sales performance of single-serve fruit beverages at convenience stores. Examples of fruit beverages being sold; Data on sales; Market performance of orange juice and ciders.

Presents information on the sales performance of two beverage categories in a supermarket chain in West Coast, from December 12, 2001 to January 8, 2002. Volume of single-serve fruit beverages; Store days on display of various alcoholic beverages.

Presents the findings of a survey on the sales performance of shelf-stable fruit beverages and specialty beers and malternatives in southeast U.S. from June 13 to July 10, 2001.

Presents a graphical representation on the market sale of fruit beverage in the U.S., from 1991 to 2000.