Forecasts success for stationery stores in Canada in the 1997 Christmas season based on the success the industry saw during the back-to-school season of 1997. Possible double digit increases in sales; How the vibrant economy has impacted sales; The role of government cutbacks in education on sales; The changing buyer preferences.
*STATIONERY industry, *BUSINESS enterprises, *FOREIGN business enterprises
Abstract
Discusses the efforts of Willson Stationers Ltd., the last Canadian-owned stationery chain, to compete with foreign-owned businesses like Corporate Express. Comments from Douglas Lawson, president of the company; How Lawson became president; What he plans to offer to customers as an attraction away from stores like Staples and Office Depot; Outlook.
Published
1997
Discovery Service for Jio Institute Digital Library
For full access to our library's resources, please sign in.