1. Research on the evolution path and hot topics of innovation diffusion.
- Author
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Bing, Sun, Chengshun, Yin, and Hongying, Mao
- Subjects
TECHNOLOGICAL innovations ,DIFFUSION of innovations theory ,DATABASES ,DIFFUSION of innovations ,NEW product development - Abstract
CiteSpace III is used to do the knowledge map analysis to all the innovation diffusion research literature collected in the Web of Science core set database. Time and space distribution, key national network, co-cited reference and co-word knowledge maps, such as in the field of innovation diffusion is analyzed on the distribution, change trends and hop topics. The study results show 1) China and the USA are leading in the field of innovation diffusion research, 2) earlier studies mainly focused on the macro level to forecast the new product sales by using the Bass model and its extended model, 3) the current research has focused on from micro level to analyze the evolution of the innovation diffusion behavior by simulation method 4) the hot topics of innovation diffusion research mainly includes the acceptance and adoption of innovative technology, the influencing factors of innovation diffusion, innovation diffusion power, innovation diffusion model and simulation study. [ABSTRACT FROM AUTHOR]
- Published
- 2023
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