12 results on '"Chatterjee, Shuvam"'
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2. Effects of in-store fragrance as a cognitive innovation on loyalty building behavior
3. Tourists attribution & ambiance scents in tourism destination brands
4. Consumer Adoption of Electric Vehicles: A Systematic Literature Review
5. The Impact of Social Media Marketing on Consumer Engagement in Sustainable Consumption: A Systematic Literature Review
6. Olfactory marketing as a technological innovation tool for the Indian Retail Industry - A Study of Shoppers Stop Retail Store in Kolkata, India
7. Olfactory marketing and market innovation: a systematic literature review and agenda for future research direction
8. Olfactory marketing & market innovation: A systematic literature review and agenda for future research direction
9. Sub-Conscious Decision Mapping and Network Framework for Retail Market Consumption
10. Consumer satisfaction attribute mapping in hospitality industry through ZMET
11. Consumer satisfaction attribute mapping in hospitality industry through ZMET
12. Olfactory branding: a new trend for defining brands through smell - a case of ITC Sonar Hotel in Kolkata, India
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