1. The Impact of Smart Technology on Advertising: A Case Study of Pepsi-Egypt
- Author
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Eyada, Bassant, El Nawawy, Mai, Abdalla, Hassan, Editorial Board Member, Abdul Mannan, Md., Editorial Board Member, Alalouch, Chaham, Editorial Board Member, Boemi, Sofia Natalia, Editorial Board Member, Bougdah, Hocine, Editorial Board Member, Bozonnet, Emmanuel, Editorial Board Member, De Bonis, Luciano, Editorial Board Member, Hawkes, Dean, Editorial Board Member, Kostopoulou, Stella, Editorial Board Member, Mahgoub, Yasser, Editorial Board Member, Mesbah Elkaffas, Saleh, Editorial Board Member, Mohareb, Nabil, Editorial Board Member, O. Gawad, Iman, Editorial Board Member, Oostra, Mieke, Editorial Board Member, Pignatta, Gloria, Editorial Board Member, Pisello, Anna Laura, Editorial Board Member, Rosso, Federica, Editorial Board Member, Pradhan, Biswajeet, Editorial Board Member, Amer, Mourad, Series Editor, Al-Masri, Ahmed, editor, and Curran, Kevin, editor
- Published
- 2019
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