Descriptor: "TCCM framework" / Database: Springer Nature eBooks - Searchworks@Jio Institute Digital Library Search Results

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Start Over Descriptor "TCCM framework" Database Springer Nature eBooks

1 results on '"TCCM framework"'

1. The Influence of Online Reviews and Electronic Word-of-Mouth on Purchase Intention: A Literature Review and Research Agenda

Author: Sepac, Jessica, Martinez, Luisa M., Martinez, Luis F., Martínez-López, Francisco J., editor, Martinez, Luis F., editor, and Brüggemann, Philipp, editor
Published: 2024
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