Search

We communicate all the time. But do we have impact? Do we influence? When you speak, do people lean in? When they hear you, do others feel impressed, challenged, motivated or inspired? Through tested frameworks and instantly applicable techniques, How to Influence Anyone, Anywhere, Every Time shows you how to use your words and your body language to engage and persuade. With this handbook, you'll learn crucial communication skills for delivering with impact in any professional setting — be it in the boardroom, your next sales meeting or interpersonal interactions. Master how to deliver your message with conviction, confidence and clarity. Globally renowned speaking coaches Colin James and Erica Bagshaw share their proven methodology for wielding influence in any and every context. In How to Influence Anyone, Anywhere, Every Time, they show you how to systematically get and hold people's attention — and use your influence to achieve positive results in your organisation or business. Whether you're working face-to-face, you need to create presence online, or you're crafting a written message, you'll discover the tips you need. Communicate more effectively with a tried-and-trusted process for success, using the 3 Ds: Diagnose: Who is your audience, what is the context and what is your desired outcome? Design: Get the magic 12 steps that make it easy to tailor your next communication to better engage and influence your audience. Deliver: Don't know what to do with your hands? Learn how to master body language, your voice, visual aids and even your energy for a delivery that will captivate, inspire and persuade even the toughest audience. How to Influence Anyone, Anywhere, Every Time is a must-have resource for anyone who needs to present their ideas, gain trust and bring about real change.

A one-stop shop for everything that you need to know about storytelling in business. How often have you had to deliver a pitch, convey a message or empower an audience with only one chance to get it right? Perhaps a job interview, an important sales presentation, or the announcement of major changes within your organization? Have you ever had a powerful idea that was never adopted because your peers didn't recognize its value? Storytelling is mission-critical to the advancement of our careers and our businesses. In the book, you'll learn how to create compelling presentations, write persuasive reports, and convey important messages in meetings with stories that capture the attention of your audiences. The author explains how to convey complex ideas with simplicity, win the acceptance of others, speed up decision-making, and demonstrate your contributions as a thought leader. You'll discover: A proven methodology, based on seven steps, enabling you to build and deliver stories in a structured, reliable and repeatable way. The importance of creating a one-page story blueprint to road-test your story. How the subtle use of emotional triggers will help you to control the reactions of your audience. A rich library of industry examples, from multi-million dollar sales opportunities to strategic change initiatives, the introduction of new business models and the launch of ground-breaking technical ideas. A 23-point checklist to ensure that you are ready for your next storytelling endeavor. Perfect for managers, directors, executives, as well as early career professionals, The Ultimate Guide to Storytelling in Business is a can't-miss resource for generating impact and getting your ideas recognized.

An innovative and insightful 7-part guide to heartfelt and collaborative actions that transform the reader into a generous leader.Leading successfully in a world full of disruption means building more than technical skills. Yes, you must deliver results, but to run a successful business you need people-and people today want leaders who can and will work to see beyond themselves and only the bottom line-you must learn to lead with your heart. Being vulnerable with your staff is intimidating, but when connecting with people not only will you grow as a leader and a person, but your business will grow as well.Bringing your authentic self to your leadership takes courage and commitment, but you reap profound benefits from heart-led generous acts. This book presents 7 ways to give of yourself for everyone's gain: 1. Generous Communication: Be real to build deep connections2. Generous Listening: Be sincerely curious about another's perspective3. Generous Inclusion: Be inclusive to invite collaboration and show respect4. The Generous Ally: Take chances to make chances for others5. Generous Development: Validate strengths and success, identify expansive opportunities6. Generous Moments: Make small acts of acknowledgment in important moments to make a big impact7. Give up the Mask: Be emotionally accessible with authenticity and vulnerabilityThrough unvarnished and unforgettable stories, the author and CEOs of well-recognized companies reveal experiences and mistakes that informed their success and share actions that make the shift to more heart less scary, more satisfying and incredible personal.As you build your skills with the guidance from this trusted reference, success will spread from your generosity to the people you work with, to your organization, to your own career and even society. There is no more powerful leader than a generous leader.

'Steven Rogelberg knows more about how to improve meetings than anyone on earth.'- Adam Grant, PhD, #1 New York Times bestselling author of Think Again and Hidden Potential, and host of the TED podcast WorkLife SHRM top 12 New Books • The Next Big Idea Club's January 2024 Must-Read Books There are an estimated 200-500 million 1:1 meetings held each day around the world, but are they run as transformatively as they could be? Or are they just talk? In Glad We Met: The Art and Science of 1:1 Meetings Dr. Steven Rogelberg, author of The Surprising Science of Meetings, helps us maximize the potential of these crucial conversations. 1:1s are arguably one of the most critical meeting types for the success of team members, managers, coaches, teams, and organizations. The best managers recognize that 1:1s are not an add-on to their role as a manager. Conducting 1:1s successfully are foundational to being a manager. At the same time, these meetings are the core of a direct report's experience and development at work, including how well they engage and attach to their role, perceive the effectiveness of their manager, and envision their future at the organization. Scouring the research and evidence collected over 20 years from managers and team members, and drawing on interviews with top leaders from some of the most respected companies in the world, Steven Rogelberg covers topics such as: · Why effective 1:1s are critical to your success and the success of your team · Messaging and positioning 1:1s for maximum value · Finding the correct 1:1 cadence and meeting length to maximize positive impact without over-meeting · Managing the intricate balance of productivity-building, relationship-building, and employee development · Designing 1:1s with intentionality, from where to conduct the meeting to building agendas to optimize effectiveness · Acting as leader coach and leveraging key skills around facilitation, listening, and feedback-giving · How to personalize your 1:1 approach to fit you and your direct reports - one size does not fit all Glad We Met will make managers and direct reports walk away from every 1:1 energized more than any other moment of their workweek and with enduring impact.

Ever wonder why some individuals effortlessly command attention and influence, while others struggle to be heard? The answer lies in mastering the art of communication. No one wants to be misunderstood. Yet, most people are unaware of how often their message is lost to verbal and non-verbal distractions and bad habits. Credibility, and ultimately influence, is easily lost with communication missteps. Influence requires credibility. And credibility requires critical thinking and clear communication. Sounds simple enough, but too often muddled messages get lost, and credibility suffers. In our on-line world, it's never been more important. Mastering the art of communication and elevating your influence requires insights and thoughtful planning, but knowing where to start, steps to take, and pitfalls to avoid is no easy task. Don't leave it to chance.Loaded with actionable coaching tips, The Clarity Advantage is your personal communication coach. Whether it's navigating meetings, emails, or online conversations, the authors guide you through the maze, offering insights to enhance your clarity and, subsequently, your credibility including:Vivid and relatable real-life stories illustrate the ten common pitfalls to clear communication in action. The five solid pathways to circumvent the ten communication pitfalls. These pathways not only capture colleagues'attention but also elevate your influence. Numerous practical tools and tips to help you master the 4 C's of effective communication – critical thinking, clarity, credibility, and clout – including, to name just a few, the pocket guide to critical thinking, proven approaches to problem solving, how to unlock the powerful potential of questions, and the Crystal Rule: 10 guiding principles for trouble free communication. If you've ever felt sidelined in a meeting, struggled with unclear communication, or faced challenges to your credibility, you can elevate your influence to new heights.

Transformational leaders need to be exceptional communicators.Bombarded by new technology and unsure where artificial intelligence will take us? Asking yourself how this will impact communication at scale in your organization? How can you best harness this power for business success?Companies and projects are at risk. Effective strategic internal communication will attract, engage, align, and retain your people to weather this storm of change. It will help them adopt new technologies.But how can you tell if your strategy will succeed? What questions should you ask?Internal Communication in the Age of Artificial Intelligence reveals a modern, multilayered approach to internal communication. It's a practical guide for business leaders and communicators, filled with global case studies, behind-the-scenes insights, and stories from industry experts. You'll learn what basics must be done brilliantly, how to engage with communities, and why a new immersive communication mindset is needed to prepare you for the future.

Strak ‘ingestopt'zitten past Patrick van Thiel niet. Hij is en doet veel. Binnen het brede vakgebied van branding, reputatie en de organisatie daarvan is hij strateeg/ consultant, coach/mentor, change manager en deeltijd HBO-docent. Tevens is hij toezichthouder bij (maatschappelijke) organisaties. Hij was en is betrokken bij een scala aan (inter)nationale merken en organisaties: profit, non-profit, corporate en mkb. Hij heeft veel ervaring opgedaan met van boeken over designmanagement, innovatie en branding. Voor professionals in marketing en communicatie verzorgt hij inspirerende lezingen, trainingen en workshops. Volgens een goede vriend combineert Patrick de kennis van een wijze uil met het enthousiasme van een jonge hond. Treffend beschreven. Zijn eigen motto: finding the missing links & connecting the dots. PATRICK VAN THIEL Met de stroming mee Op een toegankelijke manier biedt dit boek marketing- en communicatieprofessionals overzicht en inzicht aan de hand van vijf perspectieven op branding en reputatie. Deze vijf perspectieven (merk- stromingen) zijn: • Positioning-stroming • Penetration-stroming • Purpose-stroming • Peer-to-peer-stroming • Partner-stroming Beknopt wordt beschreven wat de vijf merkstromingen inhouden en vooral ook wat ze betekenen voor zowel de marke- ting- als de communicatiediscipline. Twee disciplines die nauw met elkaar verbonden zijn, maar geregeld naast in plaats van met elkaar werken. Met dit boek als leidraad wordt samenwerken gemakkelijker en leuker. Bovenal gaan de uitkomsten van beide werkzaamheden beter ‘optellen'. Met als resultaat: een sterker merk en een stevigere reputatie. Patrick van Thiel adviseert je om strategisch én pragmatisch gebruik te maken van de vijf merkstromingen en de daarbij horende theorieën en modellen. Een combinatie van (maximaal) twee merkstromingen werkt beter dan het dogmatisch vasthouden aan één stroming.

Learn how to become a world-class communicator and, in doing so, become the best negotiator you can be.As one of the world's most experienced kidnap-for-ransom negotiators, Scott Walker has successfully resolved life-or-death crises, facing down gang leaders, pirates, cyberhackers, and extortionists. When he turned to help businesses with negotiation, he realized that the tools and skills he'd need were not so different from the ones he'd mastered in the high-stakes situations he successfully negotiated. Now he's bringing those lessons to you.In this book you will learn Walker's essential negotiation principles and strategies, as well as his tools and techniques, all of which are supported by astonishing real-life case studies. You can begin to add these techniques to your repertoire immediately to become a world-class negotiator, capable of persuading anyone, no matter how tenacious and uncompromising they may be.Built on decades of scientific and academic research along with Walker's extensive experience, Order out of Chaos gives you simple, proven approaches. You'll learn how to slow down high-pressure moments, practice proactive listening, develop your emotional intelligence, and manage conflict. Applied in low-pressure, everyday negotiations with one person or in complex, high-risk scenarios with multiple hostile adversaries, these principles will help you master the moment, communicate effectively, and achieve the outcomes you want.Whether you're an executive in a multinational organization, the owner of a small business, a local sports team coach, or the manager of a single household, the principles and techniques covered in this book will help you navigate the common pitfalls of negotiation and give you the confidence to succeed every time.

In Comfy Shoes and Keychains, Hruby uses the power of storytelling to provide tips and insightful lessons on confidence, self-care, communication, engagement, burnout and more. Each chapter tells the story of a woman in leadership who faces adversity and learns to overcome. The book offers insight to fears and struggles that are relatable to all leaders. The stories are real and heartfelt and provide valuable tips for resilience and success. From the guilt of a working mom to the need to fight for equity, Hruby inspires leaders while coaching them through each narrative. Hruby inspires women to be successful leaders while empowering them to write their own story. She challenges women to push back against gender bias and inspires them to shatter glass ceilings of opportunity.

How organisations listen, learn, and adapt to their environment drives success and long-term sustainability. This book focuses on internal stakeholders and how employers can use the voice of their people to improve decision-making, innovation, and performance. It is about why listening to employees matters and how to do it well.Leading the Listening Organisation reveals not just the practices and processes that underpin effective listening but also the leadership characteristics and mindsets necessary to create resilient organisations that feel fair to work in, where people want to speak up, and where new ideas can flourish. It is based on extensive international research with leaders across over 500 organisations before, during, and after the pandemic. The authors bring decades of international experience and expertise in communicating with employees across public, private, and third sector organisations. Rich in practical tools, processes, and working frameworks and brought to life with case studies and insights from leaders and communicators, this book provides a complete guide to understanding the barriers to, and implementation plans for, leading a listening organisation.This comprehensive guide will resonate with leadership, internal communications, human resources, and organisational development professionals.

This book gives you the practical tools to overcome the obstacles stopping you from having a difficult conversation. Move from avoidance or breakdown to breakthrough.

In today's rapidly evolving business landscape, leaders face unprecedented challenges in navigating complex organizational dynamics, fostering innovation, and driving sustainable growth. Traditional leadership approaches often must address these multifaceted issues, leading to stagnation and missed corporate opportunities. The emerging field of Neuroleadership offers a transformative solution by leveraging cutting-edge insights from neuroscience and psychology to revolutionize leadership practices. Neuroleadership Development and Effective Communication in Modern Business is a comprehensive guide to understanding and implementing Neuroleadership principles, offering a groundbreaking approach to leadership development. By integrating neuroscience fundamentals with practical leadership strategies, this book equips leaders with the tools to enhance emotional intelligence, optimize decision-making processes, and cultivate a culture of innovation and collaboration within their organizations. Through in-depth explorations, readers will understand how the brain functions in leadership roles, learning to leverage neuroplasticity to drive organizational change effectively. With topics ranging from stress management and resilience to ethical leadership considerations, this book provides a holistic framework for leadership excellence in the digital age. Whether you're a seasoned executive, a leadership development professional, or a scholar seeking to explore the frontiers of leadership research, Neuroleadership Development and Effective Communication in Modern Business is your essential companion to mastering the art and science of Neuroleadership.

Boost your confidence and transform your speaking skills with wisdom from the ancients What does the word ‘gravitas'mean today? In the world of ancient Rome, it was the manner of trust and respect cultivated by capable, strong leadership. In Gravitas: Timeless Skills to Communicate with Confidence and Build Trust, communications expert Louise Mahler shows how this ancient virtue can help you rethink modern communication and transform your presence and impact as a leader today. Gravitas unpacks the essential speaking skills, strategies and techniques that great leaders use to communicate effectively. This book reveals the ways and means that were essential two thousand years ago and remain essential today. You'll learn how to better connect with your audience and persuade them to trust in you and your ideas. From the wisdom of ancient leaders such as Cicero and Quintilian, you'll discover powerful frameworks for mindset and the critical skills of delivery. Harness your posture, your eyes, your voice, your gestures and even your breathing for maximum impact, whether you're in a one-on-one meeting or engaging a large crowd. Beat imposter syndrome: build your confidence as a public speaker Prove yourself as a capable leader with a strong presence Learn how to gain the trust of your team and clients Give standout presentations and speak confidently in any business situation, including meetings, sales pitches, proposals, boardrooms, town halls, conferences, and even in the media Learn how gravitas works for women and how to harness it for exceptional communicating as a female leader It's time to rediscover our lost skills and revitalise the art of communication. The ancient Romans brought their people together and conquered the known world. With Gravitas, you'll draw on their wisdom and skills to conquer doubt and uncertainty. By cultivating your own gravitas, you'll be able to build trust effectively — and communicate any message clearly and with confidence.

Provides a proven series of skills and techniques that anyone can use to make their relationships thrive Healthy communication is essential in any professional or personal relationship. When the lines of communication are frayed or broken, the resulting drama, unnecessary conflict, and inefficiency often lead to'dropping the ball'. Better communication yields better results. It's a no-brainer—honest conversations build deeper, more productive relationships. It may seem simple in theory, but healthy communication is one of the most challenging things to master in practice. The Communication Code helps you set up conversations and communication in a way that creates a win-win scenario for everyone involved. In this real-world guide, bestselling authors and international speakers Jeremie Kubicek and Steve Cockram share their simple but powerful strategies for boosting your emotional intelligence and elevating your interpersonal communication skills. Step by step, you will learn to integrate Care, Celebration, Collaboration, Critique, and Clarification into your communication toolbox. Using one of these 5 Cs, you can verbally ask someone to respond in the way that you most want, and as a result, facilitate a successful interaction. Written by the team that brought you The 100X Leader, The 5 Voices, and The 5 Gears, this must-have book will help you: Connect and communicate effectively with your team, your family, and your friends Define the parameters of a conversation from the outset to avoid any misunderstandings Understand the power dynamics of an interaction to eliminate the fear of honest conversation Offer constructive criticism without offending or disappointing the person on the other side Maximize your situational awareness and collaborate like a pro Prevent communication attacks and restore healthy communication flow The Communication Code: Unlock Every Relationship, One Conversation at a Time offers a practical, easy-to-implement solution for decreasing or eliminating miscommunication. It is essential reading for anyone wanting to improve the health of their relationships through clear and authentic communication.

SHORTLISTED: Business Book Awards 2024 - Diversity, Inclusion and EqualityDiversity, equality and inclusion (DEI) have never been so important in organizations and yet many feel inadequately prepared. In this guide, the authors combine their expert knowledge to provide a practical approach to bridge this skills and knowledge gap for those delivering Internal Communications. Navigating DEI language can be difficult, but Building a Culture of Inclusivity will help Internal Communication professionals, HR and business leaders engage employees in driving culture change to ensure everyone feels valued and like they belong. This book provides a roadmap to manage tangible change consistently throughout the year and techniques that avoid inauthenticity. It also explains how to identify and move away from performative tokenistic actions and biases to help develop effective deliverables that help every colleague in their organization feel included. This book offers support for conversations with leaders to help them drive the diversity agenda and understand the importance of cultivating a culture of inclusivity across their workforce through their internal communications. Inherently practical, Building a Culture of Inclusivity provides case studies of exemplar DEI communications, exercises for self-assessment and templates to complete to identify goals and strategies. Written by two experienced Internal Communication Professionals, this book will help you understand how to construct and sustain an inclusive workplace where progress leads to results.

A unique and powerful strategy for leading others In this newly revised third edition of Leading with Questions, renowned global leadership consultants Michael Marquardt and Bob Tiede describe how to ask powerful questions that generate short-term and long-term results and success. They show you how effective leaders use questions to encourage participation and teamwork, foster creative thinking, empower others, create relationships with customers, and solve problems. The authors offer step-by-step guidance on the process of learning the art of questioning and techniques—like active listening and follow-ups – you can use in myriad situations with individuals, teams, and entire organizations. You'll also find: The most recent research on how questions change people and companies for the better Interviews with over 40 world-leading executives and managers from a wide variety of industries and regions Concrete, hands-on strategies for generating short-term results and long-term change with questionsPerfect for managers, executives, and other business leaders, Leading with Questions will earn a place on the bookshelves of anyone interested in better engaging with and leading others.

Foregrounding the vital importance of interpersonal communication and cultural competence in the workplace, this book offers concise, practical strategies for daily communication in a global business environment. The workplace is steadily becoming more diverse, and cultural competence is widely recognized as a key to success, in terms of revenue, profit, market share, and workforce productivity. This and diversity appreciation are the two cornerstones for effective interpersonal communication, facilitating relationship development, improving job satisfaction, commitment, loyalty, and trust, and leading to performance and organizational success. The effectiveness of diversity training sessions and cultural guidebooks can vary – business professionals need a book that presents more than descriptions of culture-bound business practices or prescriptions for valuing diversity. This book is that practical solution, presenting a conceptual model along with tools to put it to work from day one, including cases and examples. With its strategies for reducing diversity miscues, techniques for responding in uncomfortable conversations, and innovative ways to bridge cultural gaps, this book will help current and aspiring leaders across industries build rapport and promote constructive behaviors in a diverse work environment, resulting in organizational success.

Trust in communication and leadership is the key to success in business. This book presents and discusses the main issues and challenges posed by communication, leadership, and trust. The first part of the book describes the communication and trust issues, the second part presents the role of trust in leadership, and the third part describes different examples of implementing trust to organizations. Readers will gain from this book theoretical and practical knowledge of communication, leadership, and trust; empirically validated practice regarding trust and its related concepts; and a novel approach for addressing this topic. This book can be used as a toolbox to improve understanding and opportunities related to building trust in organizations and will be especially valuable for students and researchers in the fields of leadership, organizational communication, business ethics, and trust research.

Silence always has something to say – it's never neutral and speaks volumes if people are willing to hear. Our response to silence is often to dismiss or end it, to block it out with noise. Instead, silence needs to be taken seriously. This book explores the importance of understanding silence and shows how we can move from merely listening to truly hearing those around us.The interplay of voice and silence in organisational life is not straightforward. We can feel pressured to speak and compelled to keep our silence. Knowing how to read silence, to make sense of its generative and degenerative capacity, is a rarely developed skill among managers and leaders at all levels – who have been brought up to see silence as evidence of compliance or a weakness to be addressed. But it is a critical skill for managers and employees alike. Written by two experts in organisational development, this book explores different types of silence and their implications for organisational practice, digging into the theoretical roots and engaging with real stories and voices. It provides everyone at work with an understanding of the different meanings of silence and how to engage well with it. When to stay with it, when to join in with it, and when to be struck by what's not being said and do something about it.The Great Unheard at Work is essential reading for corporate leaders, HR professionals in all sectors, business students, professionals, and anyone interested in leadership development.

Protect your brand's reputation and maintain public confidence by successfully managing everyday incidents and issues and preventing them from escalating into a corporate crisis.For most companies and communicators, dealing with a full-blown crisis is few and far-between. But there are still everyday problems, challenges and incidents to be faced, including customer complaints, campaign failure, staff comments and online criticism. Everyday Communication Strategies shows how to effectively contain these emerging situations and prevent them from destabilizing your business and damaging consumer confidence. It provides a blueprint to help you move from identification to intervention to action. The book explores how to develop appropriate messaging, work with the media and manage social media to minimize negative publicity. It also explains how to build resilience and make effective decisions under pressure.The book contains tips, checklists and flowcharts, as well as a range of case studies and examples from organizations including KPMG, Jo Malone and General Mills. Everyday Communication Strategies is an indispensable guide to averting a crisis and preventing your business or brand from being plunged into a reputational storm.

Durante muchas décadas se pensaba que las emociones no tenían lugar en el mundo del trabajo. El líder ideal era aquel que abordaba los problemas de forma racional y sin emociones. Sin embargo, la realidad es que la emoción es inevitable. Y resulta que, si se usa de manera efectiva, el estado de ánimo y las emociones de un líder pueden devenir una ventaja. Este libro describe cómo 25 destacados líderes usaron su inteligencia emocional para enfrentar desafíos y momentos críticos. Con comentarios de los propios directivos, Liderazgo emocional sirve a los gerentes y dirigentes a comprender mejor no solo qué es la inteligencia emocional, o cómo medirla, sino cómo usarla para lidiar con situaciones reales. El libro reúne las experiencias de los líderes en nueve ámbitos o estrategias que pueden ayudarnos a ser más efectivos. Cada capítulo concluye con una serie de actividades para aplicar las estrategias.

The revised and updated new edition of the comprehensive guide to crisis communication research and practice The Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory. Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout. Examines traditional applications, recent advances, and emerging areas in crisis communication Discusses communication approaches for organizational crises, disasters, political crises, and public health crises Provides up-to-date coverage of the latest terminology, methods, and research trends in the field Highlights how crisis communication theory and research can inform real-world practice Features detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemicsThe Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.

Original ideas start in a person´s mind, but the environment where they operate is crucial for the capture and development of these ideas. Equally important is the interaction with others in developing and evaluating ideas, as a brilliant idea only influences the world if it is put into use.This book hopes to inspire the team leader, innovation manager or research group leader. It deals with the delicate balance of managing and controlling intellectual property in a collaborative environment. Insights on how new inventions can be evaluated are offered. Following the whole cycle of innovation from a creative idea to where a product or service can be put on the market, examples illustrate how an innovative environment can be created and maintained. Strategies and solutions based on the science of team development are presented and leadership models for the different phases of group development are provided.The book will be of interest to researchers, academics, product developers, entrepreneurs, and advanced students in the fields of technology and innovation management and entrepreneurship and small business management but also for leadership.

In Teaching Communication Across Disciplines for Professional Development, Civic Engagement, and Beyond, contributors discuss topics inherent in merging communication across disciplines, including challenges and opportunities, teaching and research, communication and student identity, future directions, and the transformative possibilities of teaching communication across disciplines. A cross-disciplinary approach provides an avenue for the integration of a broad education that prepares students for global citizenship and civic engagement. Ultimately, this book argues that positioning communication as a theoretically rich process of social interaction and meaning with attention to rhetorical sensitivity can expand the vision of communication across the disciplines. The increased demand for communication expertise opens opportunities for exploration, growth, community development, and cross-disciplinary alliances. Scholars of communication, English, and education will find this book of particular interest.

DISCOVER SMALL, TEAM-BASED CHANGES THAT HAVE COMPANY-WIDE RESULTS. The teams we work in amplify our individual efforts, yet we constantly struggle to accomplish what is possible. You can see all the problems in a typical weekly meeting. No planning. Missing goals. Muddled communication. We think just bringing our personal hopes and desires will be enough. It's not. The groups we work in need collective habits as much as individuals need better personal habits. Determining team habits for things like planning, decision-making, and prioritization produce reliability and ease for everyone. Team habits create better work and let people work better together. In Team Habits, Charlie Gilkey explains how the revolution in personal habits has an even greater potential when applied to teams. With practical exercises, a Team Habits Quiz to evaluate areas for improvement, and a guide to create a team habits roadmap, Team Habits will help you transform your group so team members can flourish and thrive. If changing the smallest habit can yield powerful results for an individual, then just imagine what it can do for your team.

Never experience a disaster again—ever.Hurricanes, wildfires, mass shootings, and pandemics are a reality for 21st century families and small businesses. But here's the truth: Not one of these has to be a disaster. What determines whether an unexpected event becomes a disaster is you. In Design Any Disaster, certified emergency manager and master business continuity practitioner Patrick Hardy reveals to you the secrets of disaster preparedness that helped him build the largest and most successful small business and family disaster planning company in the world.He explains why: You should never, ever “remain calm” during a disaster.99% of all disaster plans are a complete waste of time.Fancy disaster equipment and supplies actually leave you less prepared. Design Any Disaster is not a survival manual. It's a revolutionary approach to disaster preparedness, response, and recovery for families and small businesses that can be used whether you live in the middle of a big city, in a quiet suburban neighborhood, or in a rural county with more cows than people. Using the powerful C3 Method Hardy uses with his clients, from Fortune 500 CEOs to average families, you will discover how to get ready (plan effectively), react (focus without panicking), respond (protect yourself and your possessions), and recover (overcome swiftly). And in a revolutionary section you will not find in any other disaster book, Hardy also reveals how to reverse disaster, converting the experience into an opportunity to become wiser and happier. Control the disaster so that it doesn't control you—that's how you Design Any Disaster.

This new book aims at inspiring managers and passionate, influential (new) leaders to re-think how to address communication markets, challenge the way how to orchestrate communication instruments, find new ways to communicate the New, and cultivate a positive communication culture. Leadership communication is a critical success factor of senior management teams and (new) leaders (game changer, pioneers) in the digital and human age to better interact and connect with others; drive innovation and adoption processes; and empower young minds with joy, abundance, and wisdom. In the classical view, leadership communication is part of management communication which means leaders primarily use instruments focusing on teams, presentations, and negotiations. In the modern view, however, new leadership communication also encompasses social media and innovation communication. It dives deeper into ground rules for effective leadership communication and key themes, such as virtual communication,innovation and leadership, and communication model innovation. Be the inspiration! Become a new leader and shape the world.

Addressing 21st-century issues, threats, and opportunities with time-tested principles, this book empowers corporate communications professionals to protect, inspire, and energize organizations in the face of a crisis. Whether due to an external incident or an internal misstep, every major company or institution will find itself scrutinized, its normal operations disrupted, and its reputation and business continuity threatened at some point—and how it prepares for, and reacts to, a crisis can make a critical difference in the ultimate outcome of events. This book focuses on strategic crisis communication as a function of three elements: 1. crisis preparation—establishing a robust and nimble infrastructure and plans, in advance of any crisis 2. crisis management—rapidly gathering information, activating and adjusting plans, making decisions, and relentlessly monitoring outcomes 3. crisis communication—reaching multiple audiences, on multiple platforms, with clear, consistent, and purposeful messages that tell the truth and defend the organization. Bringing together best practices gleaned from hundreds of recent case studies, this book is an unmatched resource enabling corporate communications and PR professionals, and the organizations that employ them, to understand how to weather any reputational storm that may threaten their enterprise.

The founder of The Forté Institute shares his time-tested assessment and proven strategies to help you build your communication strengths and develop Communication Intelligence™ (CQ) Now, more than ever, Communication Intelligence is essential for workers at all levels. The good news is that you can learn to develop and master this vital competency. If you're interested in being your best through effective communication, that's exactly what you will find in the pages of Communication Intelligence. With more than four decades of study, research, and coaching in the field, C.D. “Hoop” Morgan III has built on the original premise of The Forté Institute: That assessing an individual's communication style should start with a focus on their strengths―not their weaknesses. Communication Intelligence guides you to identify your unique strengths based on the Forté Communication Style Profile and will help you discover: Your personalized communication strengths―the first step on the road to Communication Intelligence™ mastery How you're currently adapting in your workspace and how you're “most likely” coming across to others How to understand others'communication style preferences and strengths to communicate even more effectively, and more Through the pages of this book, you learn how to adapt and understand how others perceive you while being introduced to the 10 CQ essential attributes and dozens of strategies and tips to build on your strengths to enhance your Communication Intelligence™.

Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size. Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored. This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry. With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a'double responsibility': on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate. On the other hand, they bear responsibility for their own activities as companies(license to operate). The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry.

Explore the real future of work in this expert tech implementation guide that goes beyond automation In Augmented Lean: A Human-Centric Framework for Managing Frontline Operations, serial startup founder Dr. Natan Linder and futurist podcaster Dr. Trond Arne Undheim deliver an urgent and incisive exploration of how to facilitate agile processes amongst a millennial workforce that already lives by many of its tenets. The book demonstrates how to abandon legacy industrial technology that is failing modern operations and hindering operational excellence and digital progress. As an executive and leader, you cannot fall prey to hyped-up notions of industry 4.0's factory of the future automation, artificial intelligence, internet of things, sensors, digital twins, and augmented reality fixing every problem. Instead, to truly reduce cognitive load, complexity, and frustrations in the workplace, we must build cyber-physical technologies so that humans remain at the center. Leaders must ensure that the technology they deploy at an industrial scale has fluid interfaces that demonstrably simplifies work and makes operations more flexible without introducing fear, uncertainty, or doubt. The authors provide: A step-by-step walkthrough of the Augmented Lean framework that shows readers when, how, and why to augment your workforce through cyber-physical principles that go beyond both Lean and Agile management practices Concrete strategies on how to scale these operational augmentation methods throughout your organization based on real-world case studies of operators in the trenches of manufacturing whose impact far outweighs their seniority in the corporate hierarchy Insightful advice for how to use the augmentation framework in small- and medium-sized enterprises where license and training costs are prohibitive when only using off-the-shelf industry 4.0 approaches A thoroughly practical playbook for augmenting your workforce with the latest cyber-physical adaptations to digital technologies, Augmented Lean provides you with the organizational-, process-, and management-level techniques you need to get the most out of your employees. In turn, as an operator, engineer, or industrial worker reading this book, you will become empowered to be a change agent through no-code interfaces instead of remaining a recipient of endless training demands and ever-increasing technological complexity. Augmented Lean will orient you towards the future with the most effective tools to cut through hype so you can instantly apply your learnings and be productive wherever you currently operate.

The evolving nature of the professional world has presented individuals with new challenges in navigating the intricacies of professionalism. The integration of technology, the emphasis on diversity and inclusion, and the prevalence of virtual communication have made it increasingly complex to project professionalism effectively. Academic scholars, students, and working professionals alike are struggling to adapt their communication and collaboration skills to meet the demands of diverse work environments. Policies, Protocols, and Standards for Professionalism in a Diverse Work Environment is a comprehensive solution designed to address the challenges professionals face in today's dynamic workplace. Authored by esteemed academic scholars, this book offers practical guidance and insightful strategies for enhancing communication, building personal brands, making ethical decisions, and fostering collaboration. It equips readers with the necessary tools to excel in their professional interactions, regardless of whether they take place in virtual or face-to-face settings. Academic scholars, faculty members, researchers, and students will find immense value in Policies, Protocols, and Standards for Professionalism in a Diverse Work Environment. It goes beyond theoretical discussions and provides actionable advice that can be immediately implemented. Whether entering the workforce or seeking to enhance professional acumen, readers will gain the skills needed to navigate the complexities of modern workplaces, project professionalism, and thrive in diverse environments. This book serves as an indispensable resource for those seeking to excel in their professional journeys.

The ultimate guide to data visualization and information design for business.Making good charts is a must-have skill for managers today. The vast amount of data that drives business isn't useful if you can't communicate the valuable ideas contained in that data—the threats, the opportunities, the hidden trends, the future possibilities.But many think that data visualization is too difficult—a specialist skill that's either the province of data scientists and complex software packages or the domain of professional designers and their visual creativity.Not so. Anyone can learn to produce quality'dataviz'and, more broadly, clear and effective information design. Good Charts will show you how to do it.In this updated and expanded edition, dataviz expert Scott Berinato provides all you need for turning those ordinary charts kicked out of a spreadsheet program into extraordinary visuals that captivate and persuade your audience and for transforming presentations that seem like a mishmash of charts and bullet points into clear, effective, persuasive storytelling experiences.Good Charts shows how anyone who invests a little time getting better at visual communication can create an outsized impact—both in their career and in their organization. You will learn:A framework for getting to better charts in just a few minutesDesign techniques that immediately make your visuals clearer and more persuasiveThe building blocks of storytelling with your dataHow to build teams to bring visual communication skills into your organization and cultureThis new edition of Good Charts not only provides new visuals and updated concepts but adds an entirely new chapter on building teams around the visualization part of a data science operation and creating workflows to integrate visualization into everything you do.Graphics that merely present information won't cut it anymore. Make Good Charts your go-to resource for turning plain, uninspiring charts and presentations into smart, effective visualizations and stories that powerfully convey ideas.

Listening is so simple, yet so difficult. Many times, listening is taken for granted. One could therefore say that listening is the forgotten part of communication. Although organizations have more digital and analog communication channels than ever, too little time is spent listening to customers, employees, and other influential groups. It is a shame that listening is not given more attention, as it is linked to many positive values. Examples include better conversations, increased trust and confidence, more outstanding commitment and job satisfaction, lower absenteeism due to illness, higher productivity and quality of work, increased sales, better relationships with customers and employees, and many other positive effects. To the extent that listening takes place, organizations rarely take a holistic approach to it. Strategic listening means a given objective for listening, thoughts about who should listen, when it should happen, and so on. An organization's listening must become a strategic issue to exploit the great potential of increased listening. This book provides answers to the following: Why is listening important? What are the barriers to listening? How can both individuals and organizations become better at listening? How can organizations develop strategic listening skills? How does one build a system to improve an organization's strategic listening?

Inspire and motivate your team using powerful verbal and nonverbal communication strategies.Today's leaders need to use effective, empathetic communication to bring out the best in their team members and let each individual shine.Kasia Wezowski, a leading researcher on body language and communication skills, combines her cutting-edge research with Marshall Goldsmith's leadership development methodology in this practical and timely resource for leaders. Goldsmith believes that a leader's job is to bring out the best in each team member and Language That Leads breaks down the ten core qualities of leadership, providing easy-to-follow implementation steps to express, observe, and project these qualities effectively through verbal and nonverbal communication.In these pages, readers will learn:How to integrate adaptability, empathy, engagement, and transparency in interpersonal communication.How to cultivate courage, discipline, and integrity in order to build self-trust and garner trust from others.How to develop humility, positivity, and purpose in order to be a quietly powerful role model to team members.How to transform oneself internally to embody these ten qualities and empower others to do the same.

This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice.Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on ‘The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout.After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication problems. It is primarily aimed towards Undergraduate students studying Strategic Communication, Corporate Communications, Public Relations and Marketing, as well as reflective practitioners looking to gain a more thorough and applied introduction to the field.

Workplace Communication highlights how we can build interpersonal relationships through effective communication and why this is essential to workplace wellbeing. Well-supported by contemporary, reputable empirical studies, the book also comes with exercises and open-ended questions based on the subject matter. The book provides a comprehensive overview on creating an inclusive workplace and managing workplace diversity; covers a wide range of salient, up-to-date reputable literature on a wide range of management and business topics; contains practical, ‘road-tested'activities to promote student reflection, experiential learning, critical thinking, research skills, and application of theory to practice and vice versa; examines how we communicate effectively to an increasingly diverse workforce. Designed for a broad audience, this book will appeal to academics and students in the fields of business management and communications. It will also be a useful reference for organisational practitioners and leaders.

¿Todavía no te has adentrado en el visual thinking? Cada vez más, la comunicación visual está cobrando importancia en el entorno laboral. La velocidad de los cambios, los avances tecnológicos y la evolución de los nuevos hábitos de consumo han creado un contexto en el que resulta crucial para las empresas ganar agilidad y eficacia. El visual thinking es un conjunto de técnicas visuales que nos permiten sintetizar, plasmar y compartir información de forma impactante y eficaz y que, puestas en práctica, mejoran la rapidez y la creatividad de los equipos. Este libro te proporciona las herramientas que necesitas para perder el miedo al dibujo y expresarte de forma visual, así como los recursos y competencias básicas que te permitirán integrar la narración visual en tu entorno de trabajo.

'This book will aim to provide relevant theoretical, conceptual/procedural, frameworks, and the latest empirical research findings in the that critically examines area of leadership, leadership styles, management studies, and communication for leaders globally. It will be written for professionals, organizational leaders, and practitioners who want to improve their understanding of leadership roles, styles, management practices, principles, and communication strategies to bring about change, information, and knowledge to society'--

In our digital enterprise age, where technology and commerce have merged, the modern organization has transformed, so that the business is IT (information technology), and IT is the business. In this context, it is counterproductive to continue to try to handle IT major incidents, such as cyberattacks, and business-side PR nightmares, such as leaked company-sensitive information, in isolated business and IT silos. An approach that relies on separate and siloed teams, each following different playbooks without a shared visualization of the situation, is a recipe for confusion and disaster. Today's organizations need something different. They need business and IT professionals and teams to work from the same frame of reference, with a shared objective, shared information, a common visualization of the situation, a shared toolchain and one shared set of processes. Frustratingly (until now), there was no unified body of knowledge that provided a common framework for organizations to understand and handle critical situations. Acceleres created the Critical Communication Capability® (CCC) Framework to fill that gap. The CCC Framework is an extensive body of knowledge designed to provide individuals, teams and organizations with a shared frame of reference for handling crises more efficiently and effectively. Acceleres designed the CCC Framework to make critical situation handling tractable for organizations of all sizes, and to provide a shared frame of reference for assessing and establishing actual readiness and capability. It works as a unifying approach that can incorporate existing incident response processes and practices. There is no other framework like it. This publication outlines the shared approach of the CCC Framework, and includes the CCC Model, a capability assessment, an organized process for management and improvement, and extensive resource indicators and best practices

The New Approach to Management Being Used in Over Forty Countries “Redefines the purpose of management for the 21st century.” - Matthew Syed, Author, Journalist & Broadcaster “For any leader or manager in business, you need this! It has truly changed the way I think about leadership, for the better!” - Nick Pointe “I have transformed the way I communicate. One of the best investments in career learning that I've made. It serves as a daily guide to my success as a manager.” - Fadinding Darboe, London School of Hygiene & Tropical Medicine'At last, a highly accessible read which opens up the benefits of coaching to the entire organisation. This book introduces Operational Coaching™ as a scaleable management methodology. Fascinating cases studies from all sectors as well as a critical tool for pushing up engagement and productivity. A must-read for all C21st managers and leaders.'- C McLachlan, Programme Director “STAR® has had a major impact on how I operate as a professional, it has completely changed the way I work, giving me the knowledge and skills to develop on a personal perspective and to develop my team.” - Carl Drinkel, Senior Quality Engineer, Hitachi Rail With ever-increasing workloads, demanding schedules, and growing instability, it's little wonder that our stress levels are rising whilst employee engagement everywhere is miserably low. The world has changed and impacted how we work, yet our management models have not kept pace; we're still trying to manage as we always have—by simply taking on more and more. •But what if instead of bringing your problems every day, those you work with started generating the solutions themselves? •What if your team could step up and take work off you so that you got 20 percent of your time back? •What if making one small change could transform not only your team's engagement levels but also your career? In The Answer Is a Question, multi-award-winning performance consultants Dominic and Laura Ashley-Timms set out a simple approach for rehumanising the practice of management. In a step-by-step walk-through of their ground-breaking STAR® model (used by FTSE and Fortune 500 companies), they'll show how you can develop a new superpower that's been proven to work by the London School of Economics and Political Science (LSE) in a major academic study across sixty-two organisations. This book is produced in stunning full colour and provides invaluable insights, examples, and mini-missions that will show you precisely how to make some immediate changes that will yield fast and exciting results and revolutionise how you manage forever. This isn't another post-pandemic management guide contemplating the nuances of remote work. The Answer is a Question is the distillation of hard-won insights into actionable, measurable steps. The Missing Superpower that Changes Everything and Will Transform Your Impact as a Manager and Leader.

There are numerous books on how to improve your communication and leadership skills that are based solely on theory. This is not one of them. This how-to guide employs an empirical approach to meaningful improvement and aims to help you to leverage your own observations, assessments, experiences, and learning experiments, not just ours as the authors. The first section deals with building better behavior-based communication skills, while working on fixing your mental wheel ruts (reinforcing negative behaviors that you find yourself performing over and over again). The communications section details how to listen better, build relationships, give and receive feedback, and mine disagreements for value, among other topics. The second section on leadership describes effective leadership in the virtual environment, building great work teams, and coaching for success. The final section combines your communication and leadership improvement areas into a focused transformation plan.Transformative communication and leadership behaviors involve a commitment to improvement, patience, practice, change, hard work, and small victories in order to reinforce your efforts. However, you have to start somewhere. This is your jumping-off point. Pick up a newspaper, listen to a newscast, or sort through your social media feed. As a society, we are talking louder than ever to ears that are not listening and minds that are closed. There has never been a more important time to build effective communication and leadership behaviors that can break through the noise and improve your work and personal life.Key Features:Presents online assessments and strategies for building transformative leadership and communication behaviors, rather than simply presenting a list of do's and don'tsGoes beyond the basic motivational leadership lectures to feature actionable ways to improve your communication and leadership skillsDescribes the role of an effective leader of a high-performing team and what communication focus areas are best for team membersDetails tactics for how to use disagreements within the team to actually add value to the project/organizationDownloads include instructor material for professors (lesson plan examples, templates, and slide decks) and tools and templates to assist readers in completing exercises presented throughout the book—available from the book's Download Resource Center at www.jrosspub.com/CLT

Listening well is an essential component of good leadership. You can become a more effective listener and leader by learning the skills of active listening. Working relationships become more solid, based on trust, respect, and honesty. Active listening is not an optional component of leadership; it is not a nicety to be used to make others feel good. It is, in fact, a critical component of the tasks facing today's leaders. In this new edition, we've added tips and advice dealing with virtual active listening, and incorporated up-to-date research from both inside and outside CCL to make sure you can best meet the leadership challenges you face in today's world.

Listening well is an essential component of good leadership. You can become a more effective listener and leader by learning the skills of active listening. Working relationships become more solid, based on trust, respect, and honesty. Active listening is not an optional component of leadership; it is not a nicety to be used to make others feel good. It is, in fact, a critical component of the tasks facing today's leaders. In this new edition, we've added tips and advice dealing with virtual active listening, and incorporated up-to-date research from both inside and outside CCL to make sure you can best meet the leadership challenges you face in today's world.

Discover how to change the lives of the people around you In You Can Change Other People, the world's #1 executive coach, Peter Bregman, and Howie Jacobson, Ph.D., share the Four Steps to help the people around you make positive change — even if they've been stuck for years. The authors rely on over 50 years of collective professional experience to show you exactly what to say to influence those around you for the better. Changing the way you talk will stop you from being perceived as a critic, and turn you into a welcomed and effective ally. You'll learn how to: Disarm their defensiveness and increase their confidence to act Turn people's biggest problems into even bigger opportunities Ensure accountability and follow through without making them dependent on you No one wants to be changed; but change and personal growth are critical to success, and more importantly, to a fulfilled life. You Can Change Other People is a must-read for those who want to improve their impact with co-workers, family members, and everyone in between.

Part manual, part memoir and part call to action, this book demonstrates why the core skill needed by leaders in the next decade and into the future will be authentic and effective communication. Communications based on character, integrity and values will be critical in helping leaders navigate the two mega trends of accelerated technological change and increasing demands for social change. This book is the first to marry practical advice on deepening communication skills with insight from a coaching and cognitive point of view into what techniques works and why, and to pull together the wider societal issues and the operating context for leaders. Counter-intuitive and written to provoke thought and awareness, the author looks at the psychological and emotional effects of our communications and what leaders can do to inspire and engage, guiding them through three sections: • A framework for effective communications • A toolkit, detailing what good looks like in practical situations • The authentic leader, an exploration of the changing communications landscape and why a different kind of leadership is needed C-suite executives, leaders about to take that last step into the C-suite or millennial leaders about to enter the boardroom will value this book as an advisory guide, as a handbook to be used in internal coaching and training sessions and as a manual and aide memoir for themselves.

The communication of knowledge is a core concept in the field of knowledge management and an essential new role and responsibility of business managers. Knowledge capital is the primary source of wealth and the key source of productivity in the knowledge economy. Stockpiling and storing knowledge diminishes its value. It is only through circulation that our knowledge capital realizes its business value. Communicating Knowledge addresses essential management practices in the 21st-century knowledge economy. It speaks to the change that every organization is experiencing as they transition from an industrial to a knowledge organization. The COVID-19 pandemic has heightened an awareness of communications practices in the past year, with communication norms and behaviors being challenged at every level. How we communicate, when we communicate, with whom we communicate, and what we communicate is currently undergoing a global reform. Communication competencies are no longer desirable qualities in managers - they are essential. This book is intended for business managers working at all levels, knowledge management practitioners and scholars, communications professionals, practitioners, and consultants.

This fascinating new book explores the benefits and dynamics of social media storms and identifies the possible opportunities that they present for further engagement with customers. It provides actionable managerial advice on planning for, measuring, and innovatively navigating social media storms. Based on a sound theoretical background and illustrated by vivid real-life examples and case studies throughout every chapter, this book combines thorough explanations of the elements of business decision-making, market interaction, consumer psychology, branding, and business communication. In comparison to the existing literature, the book departs from the classical, but insufficient crisis communication management approaches to suggest novel frameworks and tools for empowering businesses, consumers, and broader societies in the digital age. Social Media Storms: Empowering Leadership Beyond Crisis Management provides advanced undergraduate and postgraduate digital marketing, marketing communications, strategy, and crisis management students with a comprehensive understanding of the social media storm phenomenon and helps marketing and communications professionals to leverage the opportunities that social media storms are bringing.

This book presents an integration between communication systems and its application to industrial systems. Thus, it contributes to academic training in an up-to-date and widely used environment in the industry.

Business Communication supports the high standard of business communication that is relevant to today's modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text's foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectively—no matter the channel. Besides numerous chapter-ending exercises, McGraw Hill's Connect provides exercises that further reinforce the concepts.