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Ovaj rad prikazuje značaj i zastupljenost izučavanja oblasti upravljanja proizvodnjom i pružanjem usluga u oblasti visokog obrazovanja na fakultetima i visokim školama u Republici Srbiji na osnovu rezultata istraživanja o zastupljenosti izučavanja ove predmetne oblasti. Istraživanje je sprovedeno uvidom u bazu podataka (kartone) predmeta kao i 'knjige' predmeta visokoškolskih ustanova u Republici Srbiji. Uzorak istraživanja obuhvatio je 22 fakulteta i 23 visoke škole čiji je osnivač Republika Srbija. Poboljšanje konkurentnosti preduzeća proizilazi iz primene savremenog upravljanja proizvodnjom i pružanjem usluga. Visokoškolske ustanove, edukacijom studenata, mogu da daju značajan doprinos savremenom upravljanju proizvodnjom i pružanjem usluga., This paper shows the importance and representation of studying the production and service management in the field of higher education at faculties and higher education institutions in the Republic of Serbia, based on the results of research on the representation of the study of this subject area. The research was carried out on the database of subjects (subjects card) as well as into the 'books' of these subjects of higher education institutions in the Republic of Serbia. The survey sample includes 22 faculties and 23 higher education institutions which founder is the Republic of Serbia. Improving company competitiveness stems from the application of modern production and service management. By educating students, Higher education institutions can make a significant contribution to modern production and service management.

Since the moment of Serbia's commitment to the european integration process, the serbian Government started with the preparations for the adoption of international instruments aimed to create a modern, recognizable and comparable higher education system. One of these documents is Bologna Declaration (1999). Signing of it has opened the question of legal procedures for its implementation and the question of solving administrative matters in higher education. Thus, for the first time in history serbian higher education system get known with the issues such as accreditation of higher education institutions, the „work permits“ for higher education institutions and recognition of foreign higher education qualifications. In the highest legal act of serbian law system the higher education is defined as an activity of the public interest that requires to be specially treated and protected. Some forms of protection are administrative procedures that address the administrative matters relating to higher education. There are numerous of sociological researches about theeducation and even higher educationbut almost nether one is about the solving administrative matters in higher education. Therefore it is of utmost importance to define, analyse and classify this type of administrative matterespecially because it took a large part of the administrative work generally. Harmonizing of traditional system of higher education with the principles of the Bologna Declaration through the new, aforementioned administrative procedures is specific in many ways. The specific characteristics mentioned are the subject L.L.D Dejan Vučetić, Assistant Professor,University of Niš, Faculty of Law „Solving Administrative Matters in Higher Education“ of interest in this research. Solving administrative matters in higher education wasfollowed by numerous problems, dilemmas, contradictions and nonconformities from the point of stipulating to their practical use. Research will allocate and define specif

One of the main goals of contemporary higher education institutions refers to achieving and developing sustainable competitive advantage. That fact is among the main causes for affirmation of marketing concept application in higher education sector. Namely, in the higher education market, more and more various institutions are offering their services to the same target group – prospective students. Competition on this market is stronger and more numerous than ever, and that makes more explicit application of marketing – a necessity. In order to survive and develop on the market, higher education institutions have to attract, enrol and retain sufficient number of students. That is possible only if these institutions succeed to establish and continuously enhance their competitive advantage. In profit sector context, marketing concept is used for achieving mentioned aims, as this business orientation has positive influence on organisation’s performances. Marketing concept refers to systematic gathering and dissemination of market intelligence, and decision-making based on this information, with final aim – to provide superior value and to cater the needs of clients better than the competition does. Although application of marketing concept in higher education sector has originally faced some objections, numerous researches have proven that not only is it possible in this sector, but marketing activities are commonly used in higher education institutions. On the other hand, studies about marketing concept and its effects are relatively scarce in higher education context. Therefore, the main aim of the research presented in this Doctoral Dissertation is to determine whether marketing concept application contributes to success of higher education institutions (HEIs). In that respect, the main scientific contribution of this dissertation refers to filling in the identified gaps in theoretical and empirical researches realized so far. This aim is especially reflected in the

Primena filma kao audio-vizuelnog narativa u nastavi španskog kao stranog jezika sadrži brojne prednosti, koje se detaljno analiziraju u radu. Zahvaljujući filmu, učenje kulture i gramatike španskog kao stranog jezika postaje efikasnije i primerenije novim generacijama govornika. Predmet istraživanja predstavlja analiza mogućnosti i efikasnosti upotrebe filmskih scena na času španskog kao stranog jezika u obrazovnom sistemu Srbije. Cilj istraživanja je ispitivanje efikasnosti filma kao didaktičkog sredstva u poređenju sa manje ili više tradicionalnim metodama nastave. Sprovedeno je eksperimentalno istraživanje i istraživanje na terenu. Eksperiment je posebno osmišljen u svrhu istraživanja. U eksperimentu su učestvovale dve grupe: eksperimentalna, koja je pratila nastavu sa audio-vizuelnim narativom, i kontrolna, koja je bila lišena eksperimentalnog faktora. Zahvaljujući inicijalnom testiranju u vidu pre-testa, utvrđeno je početno znanje ispitanika, dok je finalnim merenjem, odnosno post-testom, utvrđeno znanje usvojeno nakon eksperimenta. Uzorak je činilo ukupno 46 studenata izbornog predmeta Savremeni španski jezik P-4 na Filološkom fakultetu Univerziteta u Beogradu (izborni predmet za studente svih studijskih programa osim španskog jezika, četvrti semestar učenja izbornog jezika, očekivani nivo znanja po završetku kursa je B1). Eksperiment je trajao dva meseca u letnjem semestru 2013/2014. godine. Eksperimentalni faktor činile su pažljivo odabrane filmske scene u trajanju od nekoliko minuta, kao i detaljno pripremljenje propratne aktivnosti u vidu radnih listova koji prate svaku scenu, odnosno, predstavljaju kulturne i gramatičke sadržaje. Na osnovu dobijenih rezultata urađenja je statistička analiza u SPSS programu (Statistical Package for the Social Sciences), na osnovu koje se zaključuje da je eskperimentalna grupa usvojila više predstavljenog gradiva u odnosu na kontrolnu grupu. Na ovaj način, potvrđena je hipoteza o efikasnosti upotrebe filma kao audio-vizuel, The use of film as audiovisual narrative in teaching Spanish as a foreign language in Serbia has many advantages, that are analyzed with detail in this dissertation. When film is used within the classroom, cultural and grammatical acquisition of Spanish as a foreign language becomes more efficient and suitable to the new generations. The research objective is to analyze the possibilities and the efficiency of the use of film scenes in Spanish as a foreign language classes in Serbian educational system. The aim of the research is investigate the efficiency of film as a didactic resource compared to more or less traditional method. The research also included fieldwork and an experiment application. The experiment was designed specifically for the purpose of this research. Two groups participated in the experiment: an experimental group, which attended the class with audiovisual narrative, and a control group, which was deprived of the experimental factor. Foreknowledge of examinees was determinated through the application of a pretest, while the acquired knowledge upon the completion of experimental teaching was measured by postest. The sample consisted of 46 students studying Contemporary Spanish language P-4 (an elective course for students who are majoring in languages other than Spanish; fourth semester, expected level of proficiency at the end of the course: B1) at the Faculty of Philology, University in Belgrade. The experiment lasted two months during the spring semester 2013/2014. The experimental factor consisted of carefully chosen film scenes each lasting few minutes, and of prepared accompanying activities in the form of worksheets, which accompanied every scene, which present cultural and grammatical contents. The obtained data was processed by statistical analysis in the SPSS program (Statistical Package for the Social Sciences). The analysis of the obtained results, indicates that the experimental group acquired more of the presented information in comp

Osnovni cilj ovog rada je prikaz stepena zastupljenosti Geografskih informacionih sistema u nastavnim programima visokoškolskih ustanova u Republici Srbiji. Izvršena je inventarizacija postojećih nastavnih predmeta, uporedna analiza zastupljenih programa i izdvojene su oblasti u kojima se nastavni programi preklapaju. Dobijeni rezultati se mogu koristiti kao smernice za unapređenje sveobuhvatnog obrazovanja budućih inženjera, profesora i drugih akademskih zvanja u oblastima tehnike i informatike., The main goal of this paper is to show the presence of geographic information systems in the curriculums of higher education institutions in Serbia. The existing subjects are listed, a comparative analysis of the programs is performed and the fields in which different education programs overlap are indicated in the paper. The obtained results can be used as guidelines for improving comprehensive education of future engineers, professors and other professions in the fields regarding technics and informatics.

Osnovni cilj ovog rada je prikaz stepena zastupljenosti Geografskih informacionih sistema u nastavnim programima visokoškolskih ustanova u Republici Srbiji. Izvršena je inventarizacija postojećih nastavnih predmeta, uporedna analiza zastupljenih programa i izdvojene su oblasti u kojima se nastavni programi preklapaju. Dobijeni rezultati se mogu koristiti kao smernice za unapređenje sveobuhvatnog obrazovanja budućih inženjera, profesora i drugih akademskih zvanja u oblastima tehnike i informatike., The main goal of this paper is to show the presence of geographic information systems in the curriculums of higher education institutions in Serbia. The existing subjects are listed, a comparative analysis of the programs is performed and the fields in which different education programs overlap are indicated in the paper. The obtained results can be used as guidelines for improving comprehensive education of future engineers, professors and other professions in the fields regarding technics and informatics.

This text deals with the problem of unequal opportunities for women who are employed at higher education institutions, which have affinities in the scientific and teaching careers in institutions where they work. The aim of this paper is to show that women are part of masculine culture, and as such, they are gender- determined and subordinated in the dominant male academic teaching profession. The problem of the slow progress of women in the academic profession is deeply social rooted and it is difficult to see clear mechanisms by which it is persistently maintained and operated. Certainly these mechanisms, which stop a woman on a particular step in the promotion of her career have a stronghold on many levels because they act with great power. In the sphere of education and science, women are still a minority. Women in teaching and scientific profession are further handicapped by an integrated structural and cultural barriers and also a system that clearly works against them., Tekst se bavi problemom nejednakih mogućnosti žena koje su zaposlene na visokoškolskim ustanovama, a koje imaju afiniteta u naučnoj i nastavnoj karijeri u ustanovama u kojima rade. Cilj rada je da pokaže da su žene deo maskuline kulture, i kao takve, rodno uslovljene i podređene dominantno muškoj sredini u akademskoj nastavnoj profesiji. Problem sporijeg napredovanja žena u akademskoj profesiji je duboko društveno ukorenjen i teško je uočiti jasne mehanizme njegovog upornog održavanja i delovanja. Svakako da ovi mehanizmi, koji zaustavljaju žene na određenom stepeniku promocije u karijeri, imaju poreklo i uporište na više nivoa jer deluju velikom snagom. U sferi obrazovanja i nauke, žene još uvek predstavljaju manjinu. Žene su u nastavnoj i naučnoj profesiji i dalje hendikepirane dobro integrisanim strukturnim i kulturnim barijerama i sistemom promocije koji očigledno radi protiv njih.

This paper presents a case study of women in the academic teaching profession in the context of the Criminal Police Academy, a Belgrade higher education institution of a typically male-dominant type. The aim of the paper is to describe and analyze women's current position and upward career mobility, as well as to discover the causes and mechanisms limiting their weaker (slower) professional recognition. Multiple case method was deployed, on the basis of data collected from various sources: relevant literature on gender inequality of women in the academic profession, official documents of the institution in which the study was conducted, and personal life stories of women research subjects taken through in-depth semi-structured interviews. The results indicate that women who are part of a masculine climate in their academic teaching profession and in their personal life, are arguably in a subordinate position compared to men, and accept their position as quite natural. The research was limited to six typical cases, so that the conclusions may be generalized only with the greatest care; however, researchers who are interested in checking the study's objectivity and validity are provided with the adequate basis for further testing. The research shows that personal perspectives and testimonies of women can contribute to a deeper understanding of their disadvantage in academia, while at the same time contributing to the sociology of the 'individual' and the 'qualitative' by expanding the database on gender issues., Rad predstavlja studiju slučaja o ženama u nastavnoj profesiji u kontekstu Kriminalističko-policijske akademije, visokoškolske ustanove tipično maskulinog tipa. Cilj rada je da opiše i analizira aktuelan položaj i vertikalnu profesionalnu dinamiku žena, da otkrije uzroke i ograničavajuće mehanizme njihove slabije (sporije) profesionalne afirmacije. U istraživanju je korišćena metoda višestrukih slučajeva, a podaci su prikupljeni iz različitih izvora: postojeće relevantne literature o problematici rodne nejednakosti žena u akademskoj profesiji, zvanične dokumentacije ustanove koja je kontekst istraživanja, i iz ličnih životnih priča žena koje su bile predmet istraživanja tehnikom dubinskog polustrukturisanog intervjua. Rezultati studije pokazali su da žene koje su deo maskuline klime u nastavnoj akademskoj profesiji, i ličnom životu, realno imaju podređen položaj u odnosu na muškarce i da svoj položaj prihvataju kao sasvim prirodan. Istraživanje je ograničeno na šest tipičnih slučajeva tako da zaključci ne mogu biti šire generalizovani, ali, istraživačima koji su zainteresovani da provere objektivnost i validnost studije, pruža osnovu za dalje i šire testiranje pretpostavki. Istraživanje pokazuje da lična perspektiva i svedočanstva žena mogu da doprinesu dubljem razumevanju problema njihovog lošijeg kotiranja u nastavnoj akademskoj profesiji, a sociologiji 'individualnog' i 'kvalitativnog' pruža doprinos kroz proširenje baze podataka o rodnoj problematici.

This text deals with the problem of unequal opportunities for women who are employed at higher education institutions, which have affinities in the scientific and teaching careers in institutions where they work. The aim of this paper is to show that women are part of masculine culture, and as such, they are gender- determined and subordinated in the dominant male academic teaching profession. The problem of the slow progress of women in the academic profession is deeply social rooted and it is difficult to see clear mechanisms by which it is persistently maintained and operated. Certainly these mechanisms, which stop a woman on a particular step in the promotion of her career have a stronghold on many levels because they act with great power. In the sphere of education and science, women are still a minority. Women in teaching and scientific profession are further handicapped by an integrated structural and cultural barriers and also a system that clearly works against them., Tekst se bavi problemom nejednakih mogućnosti žena koje su zaposlene na visokoškolskim ustanovama, a koje imaju afiniteta u naučnoj i nastavnoj karijeri u ustanovama u kojima rade. Cilj rada je da pokaže da su žene deo maskuline kulture, i kao takve, rodno uslovljene i podređene dominantno muškoj sredini u akademskoj nastavnoj profesiji. Problem sporijeg napredovanja žena u akademskoj profesiji je duboko društveno ukorenjen i teško je uočiti jasne mehanizme njegovog upornog održavanja i delovanja. Svakako da ovi mehanizmi, koji zaustavljaju žene na određenom stepeniku promocije u karijeri, imaju poreklo i uporište na više nivoa jer deluju velikom snagom. U sferi obrazovanja i nauke, žene još uvek predstavljaju manjinu. Žene su u nastavnoj i naučnoj profesiji i dalje hendikepirane dobro integrisanim strukturnim i kulturnim barijerama i sistemom promocije koji očigledno radi protiv njih.

This paper presents a case study of women in the academic teaching profession in the context of the Criminal Police Academy, a Belgrade higher education institution of a typically male-dominant type. The aim of the paper is to describe and analyze women's current position and upward career mobility, as well as to discover the causes and mechanisms limiting their weaker (slower) professional recognition. Multiple case method was deployed, on the basis of data collected from various sources: relevant literature on gender inequality of women in the academic profession, official documents of the institution in which the study was conducted, and personal life stories of women research subjects taken through in-depth semi-structured interviews. The results indicate that women who are part of a masculine climate in their academic teaching profession and in their personal life, are arguably in a subordinate position compared to men, and accept their position as quite natural. The research was limited to six typical cases, so that the conclusions may be generalized only with the greatest care; however, researchers who are interested in checking the study's objectivity and validity are provided with the adequate basis for further testing. The research shows that personal perspectives and testimonies of women can contribute to a deeper understanding of their disadvantage in academia, while at the same time contributing to the sociology of the 'individual' and the 'qualitative' by expanding the database on gender issues., Rad predstavlja studiju slučaja o ženama u nastavnoj profesiji u kontekstu Kriminalističko-policijske akademije, visokoškolske ustanove tipično maskulinog tipa. Cilj rada je da opiše i analizira aktuelan položaj i vertikalnu profesionalnu dinamiku žena, da otkrije uzroke i ograničavajuće mehanizme njihove slabije (sporije) profesionalne afirmacije. U istraživanju je korišćena metoda višestrukih slučajeva, a podaci su prikupljeni iz različitih izvora: postojeće relevantne literature o problematici rodne nejednakosti žena u akademskoj profesiji, zvanične dokumentacije ustanove koja je kontekst istraživanja, i iz ličnih životnih priča žena koje su bile predmet istraživanja tehnikom dubinskog polustrukturisanog intervjua. Rezultati studije pokazali su da žene koje su deo maskuline klime u nastavnoj akademskoj profesiji, i ličnom životu, realno imaju podređen položaj u odnosu na muškarce i da svoj položaj prihvataju kao sasvim prirodan. Istraživanje je ograničeno na šest tipičnih slučajeva tako da zaključci ne mogu biti šire generalizovani, ali, istraživačima koji su zainteresovani da provere objektivnost i validnost studije, pruža osnovu za dalje i šire testiranje pretpostavki. Istraživanje pokazuje da lična perspektiva i svedočanstva žena mogu da doprinesu dubljem razumevanju problema njihovog lošijeg kotiranja u nastavnoj akademskoj profesiji, a sociologiji 'individualnog' i 'kvalitativnog' pruža doprinos kroz proširenje baze podataka o rodnoj problematici.