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Considering one of the most popular tourist attractions of Las Palmas de Gran Canaria, i.e. the Las Canteras beach, there seems to be a mismatch between the presence of francophone tourists and the quality of restaurant menu translations into French. Field data have been collected to constitute the corpus of this study: 18 real menus in French and Spanish from beachfront restaurants. Methodologically, after defining the corpus, the text type under examination is described and the translations are analysed, focusing on the high frequency of culturemes that can be found in this type of text. The aim is to illustrate the translation techniques (or lack thereof), detect possible challenges and propose solutions, with the aim of ensuring that the translation truly contributes to conveying clearly the cultural reality of the tourist destination. &nbsp, La presencia de turismo francófono en Canarias parece contrastar con las deficiencias presentes en la versión francesa de los menús de restaurantes de un relevante espacio turístico de Canarias. Así, se han recabado datos sobre el terreno para constituir el corpus de este estudio: 18 cartas reales en francés y español de restaurantes situados en primera línea de playa. Desde el punto de vista metodológico, tras la definición del corpus, se ha caracterizado el tipo textual y se ha analizado su traducción, en especial, la de los abundantes culturemas presentes en este tipo de textos. Se pretende, así, ilustrar las técnicas empleadas para su traducción, detectar los posibles errores y proponer soluciones alternativas, con el fin último de que la traducción contribuya a transmitir claramente la realidad cultural del destino turístico.

Considering one of the most popular tourist attractions of Las Palmas de Gran Canaria, i.e. the Las Canteras beach, there seems to be a mismatch between the presence of francophone tourists and the quality of restaurant menu translations into French. Field data have been collected to constitute the corpus of this study: 18 real menus in French and Spanish from beachfront restaurants. Methodologically, after defining the corpus, the text type under examination is described and the translations are analysed, focusing on the high frequency of culturemes that can be found in this type of text. The aim is to illustrate the translation techniques (or lack thereof), detect possible challenges and propose solutions, with the aim of ensuring that the translation truly contributes to conveying clearly the cultural reality of the tourist destination. &nbsp, La presencia de turismo francófono en Canarias parece contrastar con las deficiencias presentes en la versión francesa de los menús de restaurantes de un relevante espacio turístico de Canarias. Así, se han recabado datos sobre el terreno para constituir el corpus de este estudio: 18 cartas reales en francés y español de restaurantes situados en primera línea de playa. Desde el punto de vista metodológico, tras la definición del corpus, se ha caracterizado el tipo textual y se ha analizado su traducción, en especial, la de los abundantes culturemas presentes en este tipo de textos. Se pretende, así, ilustrar las técnicas empleadas para su traducción, detectar los posibles errores y proponer soluciones alternativas, con el fin último de que la traducción contribuya a transmitir claramente la realidad cultural del destino turístico.

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600

Green Touch is a start-up company in the Digital Menu arena that offers clients with an All in One Digital Technology solution and 24/7 customer support. Our goal is to offer a complete digital solution for the hospitality industry by offering state of the art technology which enables businesses to be more productive by reducing work flow for its employees and yet substantial increase profits. Digital Menus increase profits in more ways than one, WOW your guests with live images of your dishes, allow instant customer service/support with one click, allow the power of social media increase your marketing/advertising returns by allowing your customers to recommend your establishment to their Face book friends directly from the tablet. There is nothing better than “Free Publicity”. Green-touch digital menu provides many benefits compared to the old traditional way of serving the customers. These digital menus can be electronically updated with new features all the day within minutes. The prices of the items can be changed and the offers can also be updated instantly. As waiters in a restaurant can be a problem any day with their behavior to the customers, which results in losing your customers. Where as in other hand anyone who comes to a restaurant can directly order their food without waiting for a waiter, can benefits more features using this digital menu which are placed on their tables., Rakesh Pallati, Lindblomsvagen 97, LGH 1201 Ronneby 37233 Sweden Phone Number: 0046723260600