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Since its national debut in 1987, Fresh Air with Terry Gross has been a highly acclaimed and much adored weekday magazine among public radio listeners. Each week, nearly 4.8 million people turn to Peabody Award-winning host Terry Gross for insightful conversations with the leading voices in contemporary arts and issues. The renowned program reaches a global audience, with over 620 public radio stations broadcasting Fresh Air, and 3 million podcast downloads each week. Fresh Air has broken the mold of 'talk show' by weaving together superior journalism and intimate storytelling from modern-day intellectuals, politicians and artists alike. Through probing questions and careful research, Gross's interviews are lauded for revealing a fresh perspective on cultural icons and trends. Her thorough conversations are often complemented by commentary from well-known contributors. Fresh Air is produced at WHYY-FM in Philadelphia and broadcast nationally by NPR., (1.) JOSEPH TUROW is a media researcher and Professor of Communication at the University of at the University of Pennsylvania. His new book is The Daily You: How the New Advertising Is Defining Your Identity and Your Worth (Yale University Press). He is the author of eight books, including Niche Envy: Marketing Discrimination in the Digital Age. (THIS INTERVIEW CONTINUES INTO THE SECOND HALF OF THE SHOW). (2.) Critic-at-large JOHN POWERS reviews the documentary Putin's Kiss about Russia's President Vladimir Putin.