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This paper explores the career development process of women in postwar Japan who belonged to the Shufuren (the Association of Consumer Organization), the homemakers' federation, and who became experts in everyday life through studying and researching to improve their lives. It analyzes the organizational chart, hours and fundings for activities, details of activities, formation of the cooperative relationships, and career development of the leaders. The women who gathered at the Shufuren studied and researched the issues that arose in daily lives. By accumulating survey and research data and presenting scientific evidence, they made requests and proposals for improvements to the Diet, governments, and industries. Through these activities, they contributed to establish laws and systems protecting consumer rights. The women also developed partnerships with other civic groups in sharing current social issues. They expanded the circle of the movement and asserted their demands to the Diet, government agencies, industries, and the public. The members grew as experts in everyday life by steadily building their careers with passion for daily activities. Their activities were not limited to the Shufuren; some women went beyond the Shufuren to become leaders of organizations. Conventionally, homemakers are viewed as not having career development aspirations. When discussing women's career development in Japan, attention has focused on career development through work and balancing work and family life. However, the activities and steps taken by the female members of the Shufuren to improve their lives should also be considered a form of career development. [ABSTRACT FROM AUTHOR]

This paper analyzes the shift in career strategies among Japanese women due to the globalization of Japan's economy since the 1980s. It highlights how economic changes led to a gender‐based division of labor, propelling women to seek opportunities abroad. The research draws on interviews with 81 women who moved to financial centers in East Asia, mainly in Hong Kong and Shanghai, examining their experiences in the workforce, the impact of human resource agencies in their migration, and the challenges and opportunities they encountered. The study reveals a complex landscape where Japanese women navigate gendered expectations and discrimination both in Japan and abroad in pursuit of career advancement. The conclusion emphasizes three points. First, women found opportunities abroad to do what they wanted, even if it was not what they initially expected before leaving Japan. Second, although supportive and subordinate to male managers, their work was indispensable to the management of Japanese companies abroad. Their contribution has long been underestimated but needs to be considered. Third, the experience abroad gave them direct interaction with various clients and colleagues and a view of rapid societal change in Hong Kong and China, contributing to choosing their diverse career trajectories and life plans. [ABSTRACT FROM AUTHOR]