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As a marketing analyst, Eric is faced with several ethical dilemmas. When asked to engage in unethical and illegal behavior, Eric must decide whether to obey his boss and fudge the numbers (the counts of product purchased in order to get reimbursed more from the manufacturer during special sales) or take the ethical route. The case consists of two parts, with the second part revealing how Eric's dilemma took an unexpected turn for the worst when one manufacturer discovers the discrepancies. The case is based on a real situation in the real world and the teaching note (available online) provides details on what happened in the end. [ABSTRACT FROM AUTHOR]

Presents an in-basket exercise used by firms that hire college graduates for sales positions. Background of the exercise; Use of assessment centers when selecting salespeople; Importance of the exercise for sales and sales management courses.

Explores individual perceptual factors affecting participation choice. Study on potential purchase participants; Impact of product involvement; Consideration of the risk of not participating.

Previous studies have documented a nocturnal maximum in thunderstorm frequency during the summer across the central United States. Forecast skill for these systems remains relatively low and the explanation for this nocturnal maximum is still an area of active debate. This study utilized the WRF-ARW Model to simulate a nocturnal mesoscale convective system that occurred over the southern Great Plains on 3-4 June 2013. A low-level jet transported a narrow corridor of air above the nocturnal boundary layer with convective instability that exceeded what was observed in the daytime boundary layer. The storm was elevated and associated with bores that assisted in the maintenance of the system. Three-dimensional variations in the system's structure were found along the cold pool, which were examined using convective system dynamics and wave theory. Shallow lifting occurred on the southern flank of the storm. Conversely, the southeastern flank had deep lifting, with favorable integrated vertical shear over the layer of maximum CAPE. The bore assisted in transporting high-CAPE air toward its LFC, and the additional lifting by the density current allowed for deep convection to occur. The bore was not coupled to the convective system and it slowly pulled away, while the convection remained in phase with the density current. These results provide a possible explanation for how convection is maintained at night in the presence of a low-level jet and a stable boundary layer, and emphasize the importance of the three-dimensionality of these systems. [ABSTRACT FROM AUTHOR]